January 2007
After receiving complaints that Newbury Comics was selling animal figurines made from rabbit fur, peta2 launched a campaign against the New England music store chain. Within a day of receiving more than 700 e-mails from peta2 activists, the retailer immediately removed fur products from its shelves and enacted a permanent ban on fur.
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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?”
— Ingrid Newkirk, PETA Founder and co-author of Animalkind
