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Mall Management Nixes Cruel Novelty Display

October 2007

After receiving an anonymous tip that a kiosk at Fox Run Mall in Newington, New Hampshire, had a novelty display that tormented a Betta fish, PETA immediately contacted the mall’s management. In the display, bubbles were pumped up to the top of a tube, where the trapped fish continually struggled. Within minutes, the display was banned from the mall and the kiosk was required to stop selling other fish in small cups (which was in violation of its contract with the mall).

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?”

— Ingrid Newkirk, PETA Founder and co-author of Animalkind

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