March 2012
After several meetings with PETA, ad agency Campbell Ewald signed the Great Ape Humane Pledge. Campbell Ewald’s commitment means that all of the top 10 advertising agencies in the U.S. now refuse to use great apes in their ads!
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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?”
— Ingrid Newkirk, PETA Founder and co-author of Animalkind
