‘ThanksVegan’ Takes Over Top Grocers and Eateries

For Immediate Release:
November 11, 2021

Brooke Rossi 202-483-7382

Norfolk, Va. – Now that 47% of Americans want to incorporate more vegan foods into their meals, this Thanksgiving is poised to be the most vegan one in U.S. history—and PETA is highlighting the top grocery stores, meal-delivery services, and restaurants nationwide that are meeting the skyrocketing demand for fare to celebrate “ThanksVegan” (a newly coined term):

  • Shoppers can find ready-to-roast vegan turkeys at Safeway, Walmart, Trader Joe’s, Costco, Kroger, Sprouts, and Whole Foods, which also offers heat-and-eat vegan Thanksgiving spreads for the whole family.
  • Key Food and Price Chopper are promoting PETA’s vegan Thanksgiving recipes online—and along with Gelson’s Markets and Vallarta Supermarkets, they’re using PETA’s ThanksVegan logo to showcase their delicious vegan holiday options.
  • National meal-delivery companies such as Boycemode, Veestro, MamaSezz, and 22 Days Nutrition are using PETA’s ThanksVegan logo and hashtag on their social media channels and websites—and Purple Carrot is offering a vegan Thanksgiving meal delivery, too.
  • PETA’s ThanksVegan logo is also popping up at vegan restaurants from Phoenix to Philadelphia to encourage diners to celebrate a humane holiday.
  • And PETA didn’t forget about dessert! The group has ranked the Top Vegan Pies in the country and put together a ThanksVegan menu guide with plenty of recipes (including pie, cheesecake, and crumble).

“When people realize that turkeys love their families, feel pain and fear, and value their lives, they’re eager to put a Tofurky on the table,” says PETA Executive Vice President Tracy Reiman. “PETA is pleased as punch to point holiday hosts toward the many grocers and restaurants that are helping Americans celebrate a very happy ThanksVegan this year.”

ThanksVegan meals spare animals immense suffering: Turkeys can live up to 10 years, but those raised for food are usually slaughtered when they’re babies—between 12 and 26 weeks old—and a recent PETA exposé at Plainville Farms (a supplier to Wegmans and Harris Teeter) caught workers kicking, stomping on, and beating turkeys sold by companies with “humanely raised” labels.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org or follow the group on Twitter, Facebook, or Instagram.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind