For Immediate Release:
December 22, 2021
Nicole Meyer 202-483-7382
Hartford, Conn. – With the holiday shopping season in full swing and as part of PETA’s new campaign urging people to opt for wool-free winter clothing, the group has plastered local buses with messages appealing to everyone to let sheep keep their coats.
“Once people get the message that sheep are shorn bloody for wool, they’re eager to opt for cozy, animal-free clothing,” says PETA Executive Vice President Tracy Reiman. “PETA is urging everyone to stay on Santa’s ‘nice’ list by leaving items made of cruelly obtained wool on the rack.”
PETA has released 14 exposés documenting workers’ cruelty to sheep—including punching them in the face and cutting off swaths of their skin—at 117 wool-industry operations on four continents. An apparel industry sustainability index shows that because of the greenhouse-gas emissions created during wool production, the material has a far greater impact on the climate catastrophe than its vegan counterparts. Eco-friendly vegan clothing options are kinder to sheep and the planet, as they avoid wool-industry pollutants, which contaminate the air, water, and land.
PETA—whose motto reads, in part, that “animals are not ours to wear”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org or follow the group on Twitter, Facebook, or Instagram.
The ads can be seen on 10 buses throughout town.