RZA’s New PSA Premiering During ‘The Daily Show’ Asks World to Respect All Animals

Wu-Tang Icon's PETA Video Breaks Down Barriers as He Proclaims, 'We Are All the Same'

For Immediate Release:
January 17, 2018

Contact:
Moira Colley 202-483-7382

Los Angeles – As the new year begins, Wu-Tang Clans RZA wants to remind people to treat all animals with respect and compassion in 2018. In a new video for PETA, which will air during The Daily Show With Trevor Noah in New York and Los Angeles this week, the hip-hop icon and longtime vegan morphs into images of different men, women, and animals, saying, “We are all the same, in all the ways that matter.”

“It doesn’t matter if we have fur or feathers or fins,” RZA says in the video. “We’re not different in any important way. We all have thoughts and feelings. We all feel love and pain and loneliness and joy.”

Chickens, mice, elephants, and sheep feel pain and fear just as intensely as humans do. But chickens killed for meat endure having their throats slit while they’re still conscious, mice are poisoned in laboratory experiments, elephants sway back and forth in psychological distress inside circus trailers, and sheep are punched, cut, and killed for their wool—simply because they look different from human beings.

“Our task must be to break free from prejudice,” RZA concludes in the video, “and to see ourselves in everyone else.”

PETA—whose motto reads, “Animals are not ours to eat, wear, experiment on, use for entertainment, or abuse in any other way”—encourages everyone to choose vegan meals, shop for animal-free clothing, buy personal-care products that weren’t tested on animals, and stay away from circuses and theme parks that use animals.

RZA is part of a growing list of celebrities—including Masta Killa, Joaquin Phoenix, Paul McCartney, Eve, Taraji P. Henson, and P!nk—who have teamed up with PETA to promote kindness to animals.

For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind