‘Get Out Now!’ Massive PETA Message Advises Minnesota Pig Meat Profiteers that Change is a-Comin’
For Immediate Release:
March 13, 2025
Contact:
Sara Groves 202-483-7382
Minnesota is home to Pipestone Management, the country’s second-largest pig farming operation, and PETA is going to get the company’s attention, erecting a sky-high message in Minneapolis, urging pig farmers to learn from former tobacco farmers’ experience and abandon their ill-fated industry before it’s too late. PETA points out that the handwriting is on the slaughterhouse wall: In recent years, HyLife Foods declared bankruptcy and shuttered its pork processing plant in Windom, pig farmers have had to beg state lawmakers for help as they struggle to find workers, and the vile pig meat industry overall is beset with increasing costs, and nosediving sales—all while interest in vegan eating is booming, and soy sausages are selling fast.

“Consumers are waking up to smell the bacon but then realizing that the smell comes from filthy factory farms,” says PETA President Ingrid Newkirk. “Pig farmers are losing ground and wasting time trying to bail out a sinking ship while PETA is busy handing out vegan starter kits to anyone who opposes cruelty to animals, or basically to everyone who eats.”
PETA points out that pigs are soothed by music, love playing ball, sleep in “pig piles,” and even enjoy getting massages. Yet in the meat industry, workers chop off piglets’ tails, clip their teeth with pliers, and castrate the males—and the animals endure intense confinement before their throats are slashed in slaughterhouses. Each person who goes vegan spares nearly 200 animals every year and reduces their own disease risk and carbon footprint.
PETA’s billboard is located at 328 S 3rd Street, Minneapolis.
PETA—whose motto reads, in part, that “animals are not ours to eat”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. PETA’s free vegan starter kit can help those looking to make the switch. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.