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  7. Donate Goods or Services to Help Animals

Donate Goods or Services to Help Animals

Give what you do best to help animals.

Donate Goods or Services to Help Animals—Free vegan cheese giveaway

Some companies make vegan food. Some make gear. Some create products people love, services teams rely on, or experiences supporters get excited about.

Whatever your business does best, it can help animals.

Companies can donate products, services, or expertise that directly support our work and events, auctions, outreach, campaigns, and supporter engagement.

Your donation doesn’t sit on a shelf. It gets put to work.

PETA CAP worker in the field with V-Dog Kind Kibble food

It may become food for a dog who has gone without, a vegan product featured in an auction that raises funds for lifesaving work, or a gift that introduces more people to compassionate living.

This is a practical, powerful way for your company to help animals using the resources you already have.

Donate Goods or Services

Companies donate in kind for all kinds of reasons: to put surplus inventory to good use, introduce compassionate products to engaged supporters, support a cause that reflects their values, or make a meaningful impact without writing a check.

At PETA, we see in-kind giving as a partnership built around usefulness and shared values.

Your company brings what it does best. We help put it where it can make a difference for animals.

What Your Donation Can Do

Your in-kind gift can help PETA:

  • Provide practical support for animals in need
  • Supply PETA Rescue Team with items used in hands-on animal care
  • Strengthen fundraising events and silent auctions
  • Introduce supporters to animal-friendly products
  • Reduce program costs so more resources can go directly toward helping animals
  • Build a more compassionate marketplace by spotlighting products and companies that align with PETA’s mission

“A donated product doesn’t just sit in a box somewhere. In PETA’s hands, it can feed an animal in need, raise money to challenge industries that exploit animals, introduce someone to a kinder choice, or help move our campaigns forward.” – Chris Merrow, Director of Corporate Partnerships

Items We Often Need

We welcome a wide range of in-kind donations, especially vegan and cruelty-free items that can support PETA’s programs, events, fundraising, and outreach.

For Dogs and Cats
These items can support direct animal-care work and community outreach:
• Dog food and treats
• Cat food and treats
• Dog leashes
• No-choke harnesses
• Dog toys
• Cat toys
• Bowls
• Other practical animal-care items
For Events, Auctions, and Gift Bags:
We’re always looking for thoughtful, exciting items that can help raise funds or introduce supporters to compassionate companies, including:
• Innovative vegan food products
• Cruelty-free personal-care items
• Vegan fashion and accessories
• Gift cards or certificates
• Experience and travel packages
• Products for donor gift bags

Recognition for In-Kind Partners

We’re grateful to companies that support PETA through in-kind giving, and we’re happy to recognize eligible partners based on the fair market value of their annual donation.

Visionary
$25,000+ in annual in-kind fair market value

Recognition may include:

• Two (2) listings in a PETA Shopping email distributed to 600,000 people
• Four (4) PETA Shopping Guide social media posts
• One (1) feature on PETA’s LinkedIn
• Placement in PETA’s annual report or partner recognition materials
• Priority opportunities for event sponsorship 
• Yearlong PETA Business Friends membership, if applicable
• Listing on PETA’s in-kind giving page
• Digital badge for website or social media use
• One-year subscription to PETA Global magazine 

Champion
$10,000–$24,999 in annual in-kind fair market value

Recognition may include:

• Two (2) listings in a PETA Shopping email distributed to 600,000 people 
• Two (2) PETA Shopping Guide social media posts 
• One (1) feature on PETA’s LinkedIn 
• Placement in PETA’s annual report or partner recognition materials 
• Priority opportunities for event sponsorship 
• Listing on PETA’s in-kind giving page 
• Digital badge for website or social media use 
• One-year subscription to PETA Global magazine

Advocate
$2,500–$9,999 in annual in-kind fair market value

Recognition may include:

• One (1) listing in a PETA Shopping email distributed to 600,000 people 
• One (1) PETA Shopping Guide social media post 
• Listing on PETA’s in-kind giving page 
• Digital badge for website or social media use 
• One-year subscription to PETA Global magazine 

Supporter
$500–$2,499 in annual in-kind fair market value

Recognition may include:

• One (1) listing in a PETA Shopping email distributed to 600,000 people 
• Listing on PETA’s in-kind giving page 
• Digital badge for website or social media use 
• One-year subscription to PETA Global magazine 

More Ways to Work With PETA

Donating products, services, or expertise is one powerful way to help animals. Companies interested in a broader yearlong partnership with PETA can also explore PETA Business Friends, our program for businesses that want to deepen their support and connect with PETA’s compassionate community.

Explore PETA Business Friends

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Help Animals While You Shop

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PETA Business Friends
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PETA Business Friends

Become a PETA Business Friend and highlight your animal-friendly products or services through exclusive promotional opportunities.

Take Action
Gifts in Wills
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Gifts in Wills

Legacy gifts to PETA in your will, retirement plan, or financial account are a powerful and enduring way to help stop animal suffering.

Take Action
‘In Honor of’ and Memorial Gifts
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‘In Honor of’ and Memorial Gifts

Want to make a donation in honor of someone you love or create a memorial for a dog or another animal? Help spread compassion for animals by choosing one of PETA’s virtual gifts or memorial donation options.

Take Action
Fundraise for Animals
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Fundraise for Animals

Learn how you can help PETA stop cruelty with your friends, family, and coworkers.

Take Action
Gifts of Property
Gifts of Property

See the variety of ways your gift of property can help power PETA’s vital work for animals.

Take Action
Workplace Giving
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Workplace Giving

Make an impact for animals at your workplace through payroll deductions, matching gifts, and support for federal or state campaigns.

Take Action
Facebook Fundraising
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Facebook Fundraising

Use Facebook to help PETA provide a neglected “outside dog” with shelter.

Take Action
Instagram Fundraising
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Instagram Fundraising

Get step-by-step instructions for using Instagram to fundraise for PETA’s vital work for animals.

Take Action
Join the Vanguard Society
Join the Vanguard Society
Join the Vanguard Society

Become a part of a special group of donors at the leading edge of PETA’s vital work to end the suffering, abuse, and neglect of animals.

Take Action
Give a Membership
Give a Membership

Giving a PETA membership is an easy way to celebrate a birthday or other special occasion with a friend or family member who cares deeply about animals.

Take Action
PETA Pack
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PETA Pack

Ready to join the team? Wondering how it works? We’re here for you! You can create a profile for any event, anywhere, anytime.

Take Action
Donate Crypto
Donate Crypto

Your gift of Bitcoin, Ethereum, or other cryptocurrencies can help unlock groundbreaking advances for animals.

Take Action
Gifts of Stock
Gifts of Stock

Your tax-smart gift of stock can make a big difference for animals.

Take Action
QCD and IRA Gifts
QCD and IRA Gifts

Here are two easy ways you can use your individual retirement account, or IRA, to support animals and receive tax benefits.

Take Action
Gifts From Donor-Advised Funds
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Gifts From Donor-Advised Funds

Making a grant recommendation from your donor-advised fund through December 31 can have triple the impact on PETA’s work for animals. Simply use our tool to find your fund and the system will guide you.

Take Action
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More Ways to Support
Help Animals While You Shop
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‘In Honor of’ and Memorial Gifts
Fundraise for Animals
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Join the Vanguard Society
Give a Membership
PETA Pack
Donate Crypto
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QCD and IRA Gifts
Gifts From Donor-Advised Funds
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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?”

— Ingrid Newkirk, PETA Founder and co-author of Animalkind

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