Holiday shopping is just around the corner, and PETA’s new ads are out in full force to encourage purchasers to act compassionately this holiday season by keeping animals off their plates and out of their closets.
As part of our presence at the largest mall in Alabama—Riverchase Galleria—we’re reaching shoppers with our “I’m ME, Not MEAT” and “I Am Not a Sweater” ads to remind people that animals are not bacon or hamburgers or sweaters, scarves, or blankets but living, feeling beings—just like us.
Animals used for food, such as pigs, cows, and chickens, are intelligent, sensitive beings who feel pain just like our dogs and cats do. Yet every year in the U.S., billions of them are raised on crowded, filthy factory farms, where they’re subjected to extremely crowded living conditions, routine mutilations without any pain relief, a terrifying trip to the slaughterhouse, and a violent, painful death.
Cruelty is just as pervasive in the wool industry. It’s common for workers to punch scared sheep in the face, stomp on their heads, twist their necks (sometimes killing them), and beat and jab them in the face with electric clippers.
Make this holiday season one of compassion for all animals by going vegan.
The holidays are times of caring and giving. Reject cruelty to animals by them off of your plates and out of your closets this holiday season and every day after that.