PETA’s New Ice Cream Truck Will Make You Scream … but It’s Not What You Think!
For the first time ever, PETA is AHHH-fficially launching a vegan “i Scream” truck. That’s right—customers will literally scream for vegan ice cream. On board the pink mobile, PETA supporters will serve delicious vegan treats and encourage attendees to make some noise for cows who suffer in the dairy industry. Get all the scoop on PETA’s new “i Scream” truck and find out how you can lose cone-trol.
Where Is the ‘I Scream’ Truck Going?
The i Scream truck is kicking off its national tour outside the back-to-school event at Port Discovery Children’s Museum in Baltimore. After that, PETA’s mobile parlor will melt hearts (and its competition) by taking the giveaway to the doorsteps of local ice cream shops such as Lucky’s and Vaccaro’s and offering customers vegan treats instead.
Then, the truck will begin crisscrossing the country to satisfy sweet tooths everywhere by handing out thousands of decadent strawberry shortcake pops, chocolate fudge frozen pops, and chocolate vanilla ice cream sandwiches from GoodPop.
Since 2025, the i Scream truck has visited more than twenty cities.
- Hartford, CT
- New Haven, CT
- Gainesville, FL
- Jacksonville, FL
- Orlando, FL
- Mt. Dora, FL
- Tampa, FL
- Winter Park, FL
- Evans, GA
- Fayetteville, GA
- Boston, MA
- Bar Harbor, ME
- Portland, ME
- Baltimore, MD
- Belmar, NJ
- Newark, NJ
- Long Island, NY
- New York City, NY
- Allentown, PA
- Easton, PA
- Philadelphia, PA
- Providence, RI
- Richmond, VA
- Virginia Beach, VA
Where Is the ‘i Scream’ Truck Heading Next?
Our truck is currently taking a break and will return in the Spring.
Cows Suffer When Used by the Dairy Industry
When they’re still babies, workers burn cows born into the meat and dairy industries with hot irons, gouge, cut, or burn off their horns, and rip testicles out of male calves’ scrotums.
Workers on dairy farms repeatedly artificially impregnate cows and then take the newborn calf so that their milk can be sold to humans. Like most animals, mother cows and calves have a strong bond. Some mother cows call for their calves for days after workers traumatically separate them.
The babies are either raised to become veal or exploited for their reproductive parts, like their mothers. When the mother cow’s body gives out, they are killed, too.
Will You Scream for Vegan Ice Cream?
PETA’s i Scream truck will make stops around the country, but if it isn’t coming to a city near you, don’t fret! It’s never been easier to opt for delicious desserts that let calves stay with their mothers. Dairy-free ice creams are widely available today—including decadent vegan flavors from Oatly, Breyer’s, Ben & Jerry’s, and more.
