Sponsor PETA’s Radio PSAs
Free Placement for Radio PSAs
Visit our Radio Ads and PSAs section. There, you can listen to PETA’s radio public service announcements (PSA) and determine which one you would like to place.
Once you decide which PSA you want to pitch, as well as the radio station or stations that you want to pitch it to, contact PETA’s Action Team coordinator at ActionTeam@peta.org. We’ll get you the contact information for PSA people at the appropriate stations.
If you are e-mailing multiple people at once, put the contacts’ e-mail addresses in the “Bcc” field of your e-mail and put your own e-mail address in the “To” field.
Once you’ve e-mailed your pitch, follow up with a phone call a few hours later. Ask if the person received your e-mail and if the station would like a copy of the PSA. If the station wants a copy, ask if we can submit an mp3 version via e-mail. Most stations can accept PSAs via e-mail.
Contact PETA’s Action Team coordinator with the name of the radio station and the PSA that it wants, and we’ll provide you with a file that you can e-mail to the radio station. If the radio station requests a CD, we’ll either send you the PSA or send it to the radio station for you as soon as possible.
Radio stations receive many PSAs from various nonprofit organizations on the local and national level, and they can pick and choose which ones they want to play. If you are successful in getting the PSA into the station’s rotation, that will be great!
Please contact us if you have any questions: Send an e-mail to ActionTeam@peta.org, or call PETA’s Action Team coordinator at 757-622-7382.