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What Does WWF Really Stand For?

Written by PETA | August 1, 2011

When you think of the World Wildlife Fund (WWF), do you envision a group that pushes animal testing and endorses the Canadian seal slaughter and the shooting of elephants for sport? Chances are you don’t, because the dirty secrets of the WWF are well-concealed behind a cuddly panda bear logo.

But German producer Wilfried Huismann is about to turn that “eco-façade” on its head. In his film Silence of the Pandas, he exposes what he dubs “the dark side” of the mammoth organization. WWF has become so large, says Huismann, by partnering with wealthy corporations that plaster its famous logo on their products as an endorsement in exchange for sizeable donations. Even while WWF purports to protect the environment, it promotes companies that are destroying it.

And we haven’t even mentioned the animals WWF leaves in its wake. By pressuring government agencies to require even more animal tests, WWF’s lobbying led to the establishment of what will be one of the largest animal-testing programs of all time. But what else would you expect from an organization founded by trophy hunters?

Like many people, I once was fooled by the warm and fuzzy commercials of pandas frolicking in the mist and made a donation to WWF. Now that I’ve learned what my money supported, the only green this meanie gets from me is when I throw its solicitations in my recycle bin.  

Written by Michelle Sherrow

Commenting is closed.
  • Morna Crites-Moore says:

    I recommend the following excellent book: “Dominion: the power of man, the suffering of animals, and the call to mercy” by Matthew Scully. Extensive exposure of the hunting industry in the beginning of the book. The entire book, what I’ve read so far, is well worth reading.

  • Michaela Renee says:

    Interesting. Really, how is this any different from PETA though? I mean, their core mission is to eliminate domesticated animals and have euthanized a rather large number for a group that claims to stand for animal salvation. I’m not a troll, I’m a vegan that visits this site for animal liberating news. Again, I question where the sources are for all of these claims. Why are we vegans ridiculed for being feeble minded? Because so many eat up the crap that’s fed to them. Smear a different non-profit to make theirs look better? Why not.

  • dianne says:

    So now it told that the very people that we all thought were protecting animals are in fact doing the opposite that is why i never donate to any group like this i will spend my money helping animals at home where i know that they take care of them not give me a runaround about what they are doing. these are some really sick people not only are they hurting the things that they claim to protect they are taking the american good hearted people for a ride and that is even worse than just not saying anything at all to take someones money for reasons not what they are saying is fraud and they should be arrested and put in jail

  • indu uniyal says:

    you kidding me?well it looks like you can not trust anyone else other then your self .it WWF is doing all this?i bet we can’t say about others too.

  • Christine says:

    This doesn’t surprise me at all, as most corporations are corrupt–except for PETA! I love you, Ingrid and Company!

  • Rat King says:

    They stand for speciesism – this is nothing new!

  • sanjuro says:

    This is some really, really shocking news. WWF is such a huge symbol. Just to illustrate with personal examples, my former girlfriend subscribed to their newspaper and when I was a kid I had some free WWF items, some of which I still own to this day, including a poster featuring highly endangered species. I had never heard any of those accusations before. But if it’s true, and knowing how dedicated PETA is for animal causes it must be, then it’s terrible, it’s earthshaking news, the WWF _HAS_ to be brought down! They would be nothing but a bunch of filthy liars and murderers by proxy! The truth has to be exposed and passed on. I can tell you, if more people knew about that, their disbelief would pale in comparison to the ensuing anger!

  • Gina says:

    OMG I didn’t know this. I actually have shirts with the panda logo, but now it looks like they might go to a homeless charity or Goodwill. I WILL not support any form of cruelty, no siree!

  • Somsi says:

    I really like this blog post, it has some great info. Thank you and keep up good work

  • Mari says:

    I have been aware of WWF therefore I don’t donate to this org. Bunch of hypocrites who support killing of wildlife yet want to save them.

  • charlene butler says:

    is this for REAL ? I need to do more research … this is incomprehensible if what you say is true…

  • Katiie says:

    wow i did not know that. That’s bad 🙁

  • ak101101 says:

    I read this article and was shocked. It seemed very impossible to be true. So I looked at the source. A quote on the site said, “WWF is not an animal welfare organization. We support the hunting and consumption of wild animals provided the harvesting does not threaten the long-term survival of wildlife populations. WWF has never opposed a sustainable seal hunt in northern or eastern Canada.” In fact, I don’t remember WWF ever saying anything about not killing animals, just to save species that were threatened. One thing people have to realize is that ANIMAL KILLING CANNOT BE COMPLETELY RULED OUT. Sorry PETA, The whole world cannot become vegetarians. Sincerely, A Vegetarian