Wild Water Fight to Protest Wasteful Meat Industry on World Water Day

'Cows,' 'Pigs,' and 'Chickens' Will Expose Animal Agriculture's Drain on Natural Resources

For Immediate Release:
March 21, 2018

Brooke Rossi 202-483-7382

Vancouver, B.C.What:    This Thursday, World Water Day, PETA “pigs,” “cows,” and “chickens” will have a water “fight” outside the Vancouver Art Gallery to draw attention to just how much water is used by the meat, egg, and dairy industries.

When:    Thursday, March 22, 12 noon

Where:    Outside the Vancouver Art Gallery at the Robson Street entrance (between Hornby and Howe streets), Vancouver

PETA—whose motto reads, in part, that “animals are not ours to eat”—will reveal that it takes 15,400 litres of water to produce 1kg of beef, 988 litres of water to produce 1kg of pork, and 2,352 litres of water to produce 1kg of chicken. By contrast, the water footprint of vegetables is well under half a litre per kilogram.

In addition, a Worldwatch Institute report concluded that 51 percent or more of global greenhouse-gas emissions are caused by animal agriculture, and more than 90 percent of Amazon rainforest land cleared since 1970 is used for grazing livestock.

“A Super Soaker doesn’t have anything on the meat, egg, or dairy industries, which are guzzling up the Earth’s water supplies at a ridiculous rate,” says PETA Executive Vice President Tracy Reiman. “PETA’s message is that the best and easiest way to conserve water is to go vegan.”

For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind