Update: ‘Stop Eating Meat’ Ad Now Up in Cincinnati Following Animal Deaths

Hurricane Florence Has Gone, and Now, PETA's Billboard Has Blown Into 'Porkopolis' Asking Meat-Eaters to Take Responsibility, Go Vegan, and Save Lives

For Immediate Release:
October 22, 2018

Megan Wiltsie 202-483-7382

Cincinnati – In response to the more than 5,500 pigs and 4.1 million chickens and turkeys who slowly drowned while trapped inside massive sheds during Hurricane Florence, PETA has placed a billboard in Cincinnati—known as “Porkopolis” for its pig-producing past—linking the drownings to meat-eaters, who feed the industry and therefore should accept responsibility for the animals’ deaths. The billboard features a photograph of two pigs swimming for their lives in the storm’s aftermath and proclaims, “Stop Eating Meat! They Die for Your Cruel and Dirty Habit.”

The ad is located on Interstate 75, just 1 mile south of Exit 6 (W. Mitchell Avenue), facing south, and before an exit with JB Meats Inc. and several meat-heavy restaurants, including McDonald’s and Subway.

“If this message of compassion inspires just one person to leave pigs and other animals off their plate, then they will not add to the millions of animals who die badly, whether in a slaughterhouse or during hurricanes and floods,” says PETA President Ingrid Newkirk. “PETA’s billboard urges meat-eaters to change their ways before the next wave of animals dies slowly and painfully in another natural disaster.”

PETA—whose motto reads, in part, that “animals are not ours to eat”—also notes that floodwaters from Hurricane Florence breached the pork industry’s massive manure lagoons, potentially contaminating the region’s water supplies with tens of millions of gallons of filth.

As well as sparing the lives of nearly 200 animals each per year, people who go vegan reduce their risk of suffering from heart disease, diabetes, cancer, obesity, and numerous other health concerns.

PETA offers free vegan starter kits on its website that are full of recipes, tips, and more. For more information, please visit PETA.org.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind