With Fatal Viruses Linked to Animal Flesh, Smithfield Is Urged to Reinvent Itself as an Exclusively Vegan-Meat Producer
For Immediate Release:
April 14, 2020
Brooke Rossi 202-483-7382
Smithfield, Va. – After a Smithfield pig slaughterhouse in South Dakota was shuttered because nearly 300 of its employees tested positive for COVID-19, PETA sent a letter this afternoon calling on Smithfield Foods CEO Kenneth Sullivan to get ahead of the curve and transition to producing exclusively vegan meat. PETA is offering to help cover the cost of retraining any of the company’s employees who don’t already have experience making its existing vegan meat products.
“The filthy conditions inside slaughterhouses and meat markets are breeding grounds for swine flu, SARS, avian flu, and other diseases and threaten the health of every human being on the planet,” says PETA President Ingrid Newkirk. “PETA is calling on Smithfield to reinvent itself as a producer of healthy, humane, profitable, and safe vegan meat.”
Swine flu began on a U.S. factory farm, and the novel coronavirus originated in a Chinese “wet market,” where live and dead animals were sold for human consumption. Health authorities confirm that influenza viruses and coronaviruses are zoonotic (transmissible from other animals to humans). Grocery store sales of plant-based foods that directly replace animal “products” have grown 29% in the past two years to $5 billion.
Earlier this week, PETA—whose motto reads, in part, that “animals are not ours to eat” and which opposes speciesism, a human-supremacist worldview—held a demonstration outside the shuttered slaughterhouse. Photos are available here.
For more information, please visit PETA.org.