Pittsburgh Woman Captures Crown in PETA’s ‘Sexiest Vegan Next Door’ Contest

Design Assistant, Animal Shelter Volunteer Is on Her Way to Maui

For Immediate Release:
May 6, 2014

Shakira Croce 202-483-2783

PittsburghAshley Frohnert never settles for halfway—whether she’s raising money for her local animal shelter or becoming a top-notch interactive Web expert—so it’s fitting that the Pittsburgh resident, who spent 22 years living in Wexford, beat out hundreds of contestants from across the country, including nine other female finalists, to take top honors in PETA’s annual Sexiest Vegan Next Door contest. She will receive a free vacation for two to Maui, Hawaii, courtesy of HumaneTrip.com.

“Ashley is as attractive on the inside as she is on the outside because she has chosen a lifestyle that’s kind to animals, the planet, and her own health,” says PETA Special Projects Manager Alicia Woempner. “The more people get to know her, the more likely they are to say, ‘No, thanks,’ to chicken nuggets and cow’s milk, and that’s a good thing for everyone.”

Frohnert learned about the suffering of animals raised and killed for food by reading the book Skinny Bitch. “I had no idea this was going on … I loved all animals but didn’t make the connection that I was eating them for dinner.” After going vegan, she noticed a big boost in energy, and the lifelong pain she suffered from in her fingers and knees has all but disappeared. Frohnert is a design assistant at Cranberry Township–based TrueFit and an interaction leader for TEDxGrandviewAve. She has two adopted dogs and loves art, fashion, start-ups, urban redevelopment, and Pittsburgh sports. She’s very active in local and national animal rights groups and raised more than $1,200 running for a local animal shelter in the Pittsburgh Half Marathon. “I love living a life where I’m doing as little to harm the other animals on this planet as possible,” she says. “I’m grateful to be able to see animals as friends instead of food.”

Winners were selected based on several factors, including vote count. See the full contest details here.

For more information, please click here.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind