PETA to Celebrate ‘Almond Milk District’ With Giant Balloons

For Immediate Release:
January 22, 2021

Brooke Rossi 202-483-7382

Orlando, Fla. – Holding gigantic green balloons spelling out “VEGAN,” a group of PETA supporters will gather in the Milk District in celebration of its rebranding as the “Almond Milk District” for “Veganuary.” They’ll march from the cow mural on the side of T.G. Lee Dairy through the neighborhood in order to encourage everyone to go vegan—for Veganuary and beyond.

When:    Saturday, January 23, 3:30 p.m.

Where:    315 N. Bumby Ave. (near E. Robinson Street), Orlando

“PETA is encouraging the ‘Almond Milk District’ to keep its animal-friendly new name permanently,” says PETA Executive Vice President Tracy Reiman. “A glass of almond milk is better for human health and the planet and prevents gentle cows from being treated as milk machines until their bodies give out.”

In the dairy industry, workers artificially inseminate cows (rape them by inserting an arm into the rectum and a metal rod into the vagina) and tear calves away from their loving mothers within a day of birth. When cows’ bodies break down, they’re slaughtered for cheap meat.

Each person who goes vegan saves nearly 200 animals every year; reduces their risk of suffering from heart disease, diabetes, obesity, and cancer; dramatically shrinks their carbon footprint; and helps prevent future pandemics. SARS, swine flu, bird flu, and COVID-19 all stemmed from confining and killing animals for food.

PETA—whose motto reads, in part, that “animals are not ours to eat or abuse in any other way”—opposes speciesism, which is a human-supremacist worldview. For more information, please visit or follow the group on TwitterFacebook, or Instagram.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind