PETA Pig Mascot Will Help Give Away Vegan Hams Outside Grocery Store

Group Will Ask Shoppers to Bring Comfort and Joy to Animals by Keeping Them off Their Plate

For Immediate Release:
December 14, 2020

Contact:
Brooke Rossi 202-483-7382

Pittsburgh – A “pig” mascot in a Santa hat will lead PETA members as they hand out free vegan hams tomorrow outside a Giant Eagle store to encourage shoppers to make kinder choices this holiday season.

When:    Tuesday, December 15, 12 noon

Where:    5550 Centre Ave. (at intersection with S. Negley Avenue), Pittsburgh

“PETA is ready with tips, recipes, and more to help people celebrate a humane holiday by choosing a vegan feast this year,” says PETA Executive Vice President Tracy Reiman. “When it comes to having feelings, loving our families, and valuing our lives, we’re all the same, whether we have hooves or hands.”

The meat industry is a horror for pigs: Workers chop their tails off, cut their teeth with pliers, and castrate the males—all without painkillers. During transit in the winter, pigs’ sensitive skin sometimes freezes to the sides of the metal trucks, and in the summer, the animals swelter. At slaughterhouses, pigs are hung upside down and bled to death, often while they’re still conscious. All these atrocities have been well documented by undercover investigations and government reports.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org or follow the group on TwitterFacebook, or Instagram.

For Media: Contact PETA's
Media Response Team.

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“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind