PETA Calls Out Starbucks’ Earth Day Money Grab ‘Green Washing’

For Immediate Release:
April 15, 2021

Brooke Rossi 202-483-7382

Seattle – Starbucks has ramped up its vegan messaging and promotions ahead of Earth Day (April 22), but the company faces accusations of “green washing” from PETA, which argues that the whopping surcharge added to nondairy milks discourages customers from choosing sustainable options year-round. Please see the following statement from PETA President Ingrid Newkirk:

Starbucks’ empty pledge to help save the planet is soured by its greedy decision to milk its eco-minded customers by charging them extra for nondairy drinks on Earth Day and every other day. The dairy industry is contributing to the climate crisis while taking calves away from their loving mothers, and Starbucks is ignoring appeals to drop its vegan milk surcharge.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit or follow the group on Twitter, Facebook, or Instagram.

For Media: Contact PETA's
Media Response Team.


Get PETA Updates

Stay up to date on the latest vegan trends and get breaking animal rights news delivered straight to your inbox!

By submitting this form, you’re acknowledging that you have read and agree to our privacy policy and agree to receive e-mails from us.

 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind