PETA ‘Animals’ to Cause a Ruckus Outside Urban Outfitters

For Immediate Release:
July 21, 2021

Megan Wiltsie 202-483-7382

Toronto – On Sunday, PETA supporters dressed in can’t-be-missed alpaca, sheep, cow, and goat masks will create a bit of mayhem outside the Urban Outfitters store on Queen Street W. They’ll urge would-be shoppers to turn around, and they’ll loudly demand that Urban Outfitters, Inc., brands—including Anthropologie and Free People—leave alpaca fleece, wool, leather, mohair, cashmere, and down on their original owners.

When:    Sunday, July 25, 12 noon

Where:    Urban Outfitters, 481 Queen St. W. (at the intersection with McDougall Lane), Toronto

“Urban Outfitters stores are graveyards for animals who were beaten up, cut up, and killed,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on Urban Outfitters’ brands to honor the company’s consumer pledge of sustainability and ethics by selling only vegan materials—which would be easy to do, because they already stock them.”

PETA—whose motto reads, in part, that “animals are not ours to wear”—opposes speciesism, a human-supremacist worldview. For more information, please visit or follow the group on Twitter, Facebook, or Instagram.

For Media: Contact PETA's
Media Response Team.


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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind