New Year’s Photo Op: PETA ‘Aliens’ to Call for Kindness to All Earthlings: Go Vegan
For Immediate Release:
December 30, 2025
Contact:
Sara Groves 202-483-7382
On New Year’s Day, PETA’s massive “aliens” will descend on downtown Newark with a pointed message for humans: “Stop Eating Your Fellow Earthlings”—and help spare billions of animals from violent deaths in slaughterhouses by going vegan in 2026.
“If real-life aliens crash-landed on Earth, they’d be appalled by the way humans treat their fellow Earthlings,” says PETA President Tracy Reiman. “PETA urges everyone to help spare billions of animals’ lives and ring in the new orbit with kindness by going vegan.”
Where: The intersection of Market and Broad Street, Newark
When: Thursday, January 1, 12 noon
Why: Mysterious drone sightings over New Jersey once incited fear across the nation, but that pales in comparison to the terror animals used for food experience every day. In the meat, egg, dairy, and fishing industries, cows are forcibly separated from their beloved calves, chickens’ throats are cut while they’re still conscious, piglets’ tails are docked without painkillers, and fish are cut open while they’re still alive. PETA notes that vegan foods have a smaller carbon footprint, while the meat and dairy industries are top producers of greenhouse gases that contribute to the climate catastrophe. Eating vegan also lowers a person’s risk of developing heart disease and certain types of cancer, and helps save the lives of nearly 200 animals each year.
PETA—whose motto reads, in part, that “animals are not ours to eat or abuse in any other way”—points out that Every Animal Is Someone and offers free vegan starter kits for anyone looking to make the switch. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.
