Germany’s Katjes Fassin Pledges No Animal Tests, Earning PETA Praise

For Immediate Release:
April 29, 2025

Contact:
Tasgola Bruner 202-483-7382

Locally-based Katjes Fassin—a popular purveyor of plant-powered gummy candies—received kudos from PETA today for signing on to a groundbreaking new “Eat Without Experiments” program that helps shoppers identify food and beverage companies that don’t test on animals.

The Eat Without Experiments website features a database of food and beverage companies categorized by their policies on animal experimentation—from those that test on animals to those, like Katjes Fassin, that have signed PETA’s pledge for no animal testing unless explicitly required by law.

“Katjes Fassin’s statement of assurance will give it a leg up with caring consumers who want to support transparent, eco-friendly, and animal-friendly businesses,” says PETA Vice President Shalin Gala. “PETA now calls on Oreo-maker Mondelēz International to take inspiration from this conscientious company by ending cruel and deadly tests on animals.”

Research shows that 74 percent of consumers want greater transparency regarding companies’ stances on important issues such as animal testing. A lack of consumer trust can negatively affect competitiveness and potential revenues by billions. Companies that sign PETA’s pro-animal pledge forward their brands in the minds of a new wave of ethics-conscious consumers.

Visitors to the Eat Without Experiments website can take action urging Oreo-maker Mondelēz International, which also owns Cadbury, Honey Maid, and several other well-known brands, to stop tormenting and killing animals in tests that do not affect human health.

Mondelēz International has funded deadly junk food tests on animals, even though regulatory agencies in the U.S., Canada, and the European Union require studies on humans, not other animals, to verify health claims about food products.

Katjes Fassin is one of many companies—including Ferrero International, Bacardi Limited, Amy’s Kitchen, Heineken, and Unilever—that have already signed PETA’s pledge.

PETA—whose motto reads, in part, that “animals are not ours to experiment on”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.