They’re Vegan, of Course—It’s an Earth Day Giveaway!
For Immediate Release:
April 23, 2021
Brooke Rossi 202-483-7382
New Haven, Conn. – Because a recent study found that it takes 90% fewer carbon emissions to produce vegan meatballs than beef meatballs, PETA’s “cow” mascot will hoof it to the Broadway Triangle tomorrow to carry on Earth Day celebrations by giving away tasty vegan meatball subs (provided by local eatery Three Girls Vegan Creamery) to passersby.
When: Saturday, April 24, 12 noon
Where: The Broadway Triangle (at the intersection of Broadway and Park Street), New Haven
“It’s official—vegan meatballs are 90% better for the environment and 100% kinder to cows,” says PETA Executive Vice President Tracy Reiman. “PETA’s ‘cow’ mascot will moove people to choose plant-powered, planet-protecting vegan meals even after Earth Day festivities are over.”
Each person who goes vegan saves the lives of 200 animals a year and uses less water, combats deforestation, and shrinks their carbon footprint, as animal agriculture is a major greenhouse-gas producer. According to the United Nations, a global shift toward vegan eating is necessary to combat the worst effects of climate change.
PETA also notes that people who go vegan reduce their risk of suffering from heart attacks, cancer, and diabetes and help prevent future epidemics and pandemics. SARS, swine flu, bird flu, and COVID-19 all stemmed from confining and killing animals for food.
PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org or follow the group on Twitter, Facebook, or Instagram.