PETA Will Call On Shoppers to Boycott Retailer Over Cruelty to Sheep
For Immediate Release:
May 15, 2020
Brooke Rossi 202-483-7382
Charleston, S.C. – Wearing sheep masks and “blood”-drenched shirts, a group of PETA supporters will descend on the soon-to-close Forever 21 store on King Street on Monday for one final protest against its sales of wool.
When: Monday, May 18, 12 noon
Where: Forever 21, 211 King St., Charleston
PETA and its international affiliates have released 13 investigations of the global wool industry, each one revealing routine cruelty to sheep. Earlier this year, a shearer who was caught on camera punching sheep and beating them in the face pleaded guilty to cruelty to animals. Other shearers were filmed punching frightened sheep, stomping and standing on their heads and necks, and even cutting the necks of unwanted sheep, apparently while they were fully conscious.
“Sheep are beaten bloody for wool sweaters, coats, and scarves, and Forever 21 is morally bankrupt for signing off on this abuse,” says PETA Executive Vice President Tracy Reiman. “PETA is saying good riddance to this closing store and calling on kind shoppers to buy only vegan knits.”
PETA—whose motto reads, in part, that “animals are not ours to wear”—opposes speciesism, which is a human-supremacist worldview that fosters violence toward other animals.
Broadcast-quality video footage from the group’s exposés is available upon request. For more information, please visit PETA.org.