'It's Sea Life, Not Seafood,' Says New-Wave Icon Fred Schneider
For Immediate Release:
March 17, 2014
Moira Colley 202-483-7382
Portland, Maine – The singer and songwriter of the classic party tune “Rock Lobster” is marking the 35th anniversary of the song’s release with a riveting PETA video that makes it clear that he considers lobsters sea life, not seafood. Fred Schneider’s video exposé and guest PETA blog post can be viewed here.
In the post, Schneider reveals his decision to stop eating crustaceans after being taken “crabbing” at age 4, his inspiration for writing “Rock Lobster,” and how he turned down big bucks for the song to be used in an ad for lobster bisque. But he was happy to let PETA use the hit as the soundtrack for the new video that he narrates, which shows struggling lobsters and crabs being impaled, torn apart, and decapitated in Maine slaughterhouses recently exposed by PETA.
“Unfortunately, people would bring live lobsters to shows, offer dinners as prizes, etc. But we put a stop to that,” Schneider writes in the blog post. “To this day, I don’t go to dinners on the beach and am appalled by people cooking any sea life. I hope my narration and the video will resonate with people everywhere.”
The B-52s were among PETA’s first famous supporters, playing benefit concerts and leading rallies as far back as the 1980s. Schneider’s video will be launched in conjunction with a giveaway of signed B-52s vinyls through music site AltSounds, which receives 2.7 million unique monthly visitors.
For more information, please visit PETA.org.