Meet the Team
There are many different teams at PETA whose members are excited to help you get active for animals—or up your activism game! Whether you are looking to plan a protest or are a student interested in informing your peers about animal rights issues, there’s someone who can help you make that happen.

Grassroots Activism Team
Need help planning a protest? Grassroots activism coordinators support activist-led demonstrations and engage with activists on PETA campaigns.
Matthew Braun

Senior Grassroots Activism Strategist
Denver, CO
[email protected]
I went vegan to win a bet in 2006, and I never would have imagined the impact that it would have on my life. After winning the bet, I decided to stay vegan, because I felt so much better. As I learned more about cruelty to animals used in experiments and for food, fashion, and entertainment, I increasingly felt the need to share this information with others, so I started leafleting and attending protests.
I worked as an eyewitness investigator in a chicken slaughterhouse before landing an internship with PETA that involved traveling around the country to spread the animal rights message to people at concerts, parks, and YMCAs as well as outside animal circuses. After traveling for two years, I became a grassroots activism coordinator. I relocated to Denver, CO and now, I get to work with dedicated and compassionate activists across the U.S. and Canada by helping them plan protests, giveaways, tabling events, and leafleting for animal rights!
Kiara Lynes

Grassroots Activism Coordinator
Dallas, TX
[email protected]
Growing up, I always knew that nonhuman animals are similar to us in all the ways that matter, but I didn’t realize that I was causing them to suffer in my daily life. In August 2016, I went vegan after watching 101 Reasons to Go Vegan, astounded by the cruelty I had paid for my entire life.
I became involved in animal rights activism in 2020, attending and planning protests and outreach events in North Texas. My devotion to taking action for animals grows every day, and I look forward to assisting animal advocates around the world as a member of PETA’s Action Team. I believe that anyone with a little time and effort can find some ways to speak out for animal rights and work to create positive changes for animals.
In my spare time, I enjoy reading, cooking vegan meals, and visiting animal sanctuaries.
Joseph A. Rondou
Campaigns Organizer
Long Beach, CA
[email protected]

In 2003, I was first introduced to veganism and animal advocacy when I received literature from an activist tabling for PETA in Venice Beach, CA. After reading the materials multiple times, I knew it was time to change my life.
Since then, I’ve dedicated my adulthood to seeking new avenues for activism. From grassroots tabling and outreach to participating in protests and engaging with my local community, I’m committed to making a difference in any way I can. Over the years, I’ve had the privilege of collaborating with various organizations in behalf of animals in need.
My journey led me to an exciting opportunity with PETA’s college tour, during which I spoke about vivisection issues. It’s been a wonderful experience getting to travel, connect with audiences, spread awareness, and inspire large-scale change. Now I’m excited to work in grassroots protest coordination to help amplify the voices of individuals who, like me, are dedicated to making a difference worldwide.