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Glow From Head to Toe with These Black-Owned Vegan Skin, Hair, and Makeup Brands

Published by PETA Staff.

There’s power in every purchase. When you choose vegan and cruelty-free beauty brands, you’re backing companies that use animal-friendly ingredients instead of things like wax stolen from bees, collagen taken from gentle cows, or carmine made from crushed-up insects. You’re supporting companies that don’t test on sensitive mice, rabbits, or other animals. And by buying products from black-owned companies, you’re also helping close the racial wealth gap with every dollar you spend. Plus, Black-owned beauty brands know just how important it is to formulate specifically for melanin-rich skin and textured hair, making high-quality cosmetics and personal care products accessible and representative of everyone.

These Black-owned beauty brands are setting the gold standard: no animal testing, kind ingredients, and inclusive makeup and hair care. Bold or natural, they do it all.

Mixed Chicks

Mixed Chicks empowers women to embrace their natural curls with thoughtfully made shampoos and conditioners, leave-in masks, styling creams, and more.

Carol’s Daughter

Since she started selling homemade hair care products in 1993, Lisa Price—the founder and owner of Carol’s Daughter—has kept the brand true to its roots, creating products that honor heritage and self-expression. Beyond hair care, the brand supports Black mothers and babies through its Love Delivered initiative, which raises awareness about maternal mortality rates.

Beauty Bakerie

Founded by Cashmere Nicole—a breast cancer survivor and kindness advocate—Beauty Bakerie is proving that beauty is both inside and out. Inspired by baking and desserts, the brand delivers vibrant, highly pigmented colors in clean, skin-friendly formulas.  

Jacq’s

JACQ’S crafts skincare specifically for darker skin tones, blending antioxidants, probiotics, and tropical plant ingredients sourced locally from South Florida to target all kinds of skin concerns, from dark spots and blemishes to dryness and wrinkles.

OBIA Naturals

Founded by chemist Obia Ewah, Obia Naturals creates pH-balanced, vegan, and herbal-based hair and body care products for both women and men. Their eco-friendly, science-driven formulas work across all hair textures, helping customers take care of their tresses while also learning about maintenance and management.

Rizos Curls

Founded by Julissa Prado, PETA Business Friend Rizos Curls delivers award-winning hair and scalp care products, as well as styling products, tools, and accessories. Their formulas are the secret weapon for shiny, bouncy, frizz-free curls, making every day a good hair day.

KAIKE

KAIKE’s products are made with simple, natural ingredients that nourish and hydrate the skin and hair, such as mango butter and coconut oil. Some products are formulated with candelilla wax—never beeswax—respecting both your skin and bees, who live in complex social structures and sustain the planet’s ecosystems.

Uncle Funky’s Daughter

Uncle Funky’s Daughter brings the salon to your home with a full range of high-quality hair care—including cleansers, conditioners, moisturizers, and styling products—formulated specifically for every hair texture and curl pattern.  

Plain Jane Beauty

Plain Jane Beauty believes that makeup should highlight your beauty—not define it. Using antioxidant-rich plant oils, organic extracts, and mineral pigments, their products enhance your complexion without clogging pores or irritating the skin.

Kyra’s Shea Medleys

Kyra’s Shea Medleys makes skin and body care simple and effective with multipurpose oils and scrubs made from organic ingredients such as raw shea butter, aloe vera juice, and coconut oil.


Look Good and Do Good

Every animal is someone, from mice who love to cuddle, to mother cows who nurture their babies. By choosing vegan and cruelty-free beauty, you’re showing respect for both animals and the planet—it’s a win-win! If you don’t see your favorite brand here, check out PETA’s Ultimate Cruelty-Free List for our full list of companies that don’t test on animals.

While you’re here, discover more Black-owned vegan businesses to support:

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