Raise a Stein! Sanford’s Hollerbach’s Nabs National Top 10 Vegan Sausage Award During Oktoberfest
For Immediate Release:
September 29, 2026
Contact:
Hannah Nelson 202-483-7382
Prost to that! A vegan sausage is stealing the spotlight this Oktoberfest—Sanford’s own Hollerbach’s German Restaurant has landed a spot on PETA’s Top Ten list of restaurants serving up the best vegan sausages in the country. The Historic Downtown Sanford eatery offers a Wegan Wurst—a Beyond Sausage brat that can be added to any meal, and is included in the Vegan Wurst Teller, which features two grilled vegan sausages with sweet red cabbage and fries. The Wegan Wurst will also be available at Hollerbach’s Oktoberfest festivities on October 16 and 17.
“Hollerbach’s is serving up scrumptious, sizzling sausages that give pigs and cows something to celebrate, too, and burst with bold, plant-powered flavor,” says PETA Founder Ingrid Newkirk. “Every vegan sausage on PETA’s Top Ten list is worth raising a glass to, as it’s perfect for Oktoberfest and leaves animals in peace.”
There’s a health bonus in every bite, too: The World Health Organization classifies processed meat as “carcinogenic to humans”—the same group as tobacco smoking and asbestos—based on evidence that eating processed meat, such as sausages, causes colorectal cancer.
Pigs are soothed by music, and cows mourn when a loved one dies or when they’re separated from each other. Yet in the meat industry, workers cut off pigs’ tails and teeth and castrate the males—all without any pain relief—and confine cows to cramped, filthy feedlots before sending both to slaughter at a fraction of their natural lifespan. PETA’s free vegan starter kit can help anyone looking to make the switch.
Hollerbach’s will receive a framed award certificate from PETA along with bragging rights. Other winning restaurants include Dat Dog in New Orleans, Louisiana; The Vanguard in Milwaukee, Wisconsin; and Fassler Hall in Tulsa, Oklahoma.
Hollerbach’s is located at 205 E. 1st Street in Sanford, and is open from 11 a.m. to 9 p.m. Monday through Thursday, 11 a.m. to 10 p.m. Friday and Saturday, and 11 a.m. to 8 p.m. on Sunday.
PETA—whose motto reads, in part, that “animals are not ours to eat”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.
