‘The Devil Wears Prada’ Boss ‘Miranda’ Bans Animal Skins in New PETA Theater Spot
For Immediate Release:
May 1, 2026
Contact:
Moira Colley 202-483-7382
Gird your loins, because fashion’s most feared fictional editor will no longer tolerate cruelty and has axed all animal skins from the pages of Runway—as seen in a new PETA spot now airing before screenings of The Devil Wears Prada 2 in movie theaters nationwide.
The ad opens on pandemonium at a high-fashion magazine office as employees frantically hide wool sweaters, tear leather swatches off mood boards, and shed their snakeskin shoes after a terse memo arrives. A steely editor—channeling Meryl Streep’s legendary character—delivers the ultimatum: No more fashion made from animal skins. The spot ends with the message, “A change of heart could change everything.”
PETA’s video mirrors the fashion industry’s real‑world reckoning with fur—now banned by Vogue, fashion weeks across the globe, and top designers including Prada—while emphasizing that leather, wool, and wild animals’ skins should be the next to go.
“The fashion world has rightly turned its back on fur, but the use of leather, wool, and the skins of tormented wild animals by designers like Prada has everyone who loves or respects animals pursing their lips in disgust,” says PETA President Tracy Reiman. “PETA is calling on moviegoers to check the label before buying that cerulean sweater to make sure that no animal was harmed for what’s on the hanger. That’s all.”
Cows develop friendships and mourn when a loved one dies or when they’re separated from each other; sheep grow depressed if isolated from their flock; and ostriches are devoted parents, with fathers taking an active role in caring for and defending their chicks. Multiple investigations by PETA entities have exposed how workers in the fashion industry burn, electroshock, beat, and slaughter cows for leather; hit, kick, and mutilate gentle sheep for wool; hack at crocodiles’ necks and shove metal rods down their spines; and electrically stun ostriches before slitting their throats in full view of their terrified flockmates.
PETA’s spot, created in collaboration with creative director Chris Carl, will run before screenings of The Devil Wears Prada 2 at theaters across the country starting opening day, including in New York City, where the film is set.
PETA—whose motto reads, in part, that “animals are not ours to wear”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.
