Don’t Eat Peppa Pig! Dr. Phillips Center Must Leave Animals Off the Menu Ahead of Children’s Show, Says PETA
For Immediate Release:
April 2, 2026
Contact:
Alex Payne 202-483-7382
With the live production Peppa Pig: My First Concert coming to the Dr. Phillips Center for the Performing Arts this month, PETA sent a letter to the theater today, calling on it to honor Peppa and her friends by serving exclusively vegan concessions on the day of the show. PETA has offered to provide delicious, Peppa-friendly vegan salami for the event.
“Peppa’s young fans would be horrified to learn that the salami and cheese served at the Dr. Phillips Center is taken from clever, playful animals just like the characters they adore,” says PETA President Tracy Reiman. “PETA is urging the theater to nurture young people’s natural empathy by serving tasty vegan snacks.”
Peppa Pig theme parks in the U.S. don’t serve pig meat in their Miss Rabbit’s Diners—and after hearing from PETA UK, a theater in the U.K. removed pig products for its live production of Peppa Pig’s Big Family Show.
PETA points out that real pigs are just as enamored with muddy puddles as Peppa herself, dream when they sleep, recognize their own names, and show empathy for other pigs who are happy or distressed. But those raised and killed for food are denied everything natural and important to them and spend their entire lives confined to filthy, crowded sheds before being sent to slaughter, often at just six months old—even younger than Peppa’s new baby sister, Evie.
PETA—whose motto reads, in part, that “animals are not ours to eat”—points out thatEvery Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. PETA’s free vegan starter kit can help those looking to make the switch. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.
PETA’s letter to the Dr. Phillips Center for the Performing Arts follows.
Dear Katherine Ramsberger,
Greetings from People for the Ethical Treatment of Animals (PETA). With Peppa Pig: My First Concert set to delight audiences at the Dr. Phillips Center for the Performing Arts on April 17th, we respectfully urge you to honor Peppa and her friends by removing pig and all animal products from your menu on the day of the show.
For years, Peppa Pig has shown its young audience that animals are not inanimate sources of meat, milk, or eggs, but individuals with emotions and unique personalities. Children have a natural empathy for animals and would be horrified to learn that anyone had been butchered to stock your theater’s concession stand—especially animals like Peppa and her friends!
Peppa Pig theme parks in the U.S. don’t serve pig meat because they clearly recognize the horrible irony of selling pig flesh in Peppa’s world. And, when Peppa Pig’s Big Family Show stopped at Grimsby Auditorium, the British theater agreed to remove pig products from its menu and serve vegan ham instead.
Like Peppa, real pigs are playful, curious, and social. But on an industrial pig farm, most pigs spend their entire short lives confined to filthy sheds without sunlight. At just six months old—younger than Peppa’s new baby sister Evie!—they are sent to slaughter. To serve meat from pigs, or any product stolen from an animal, to unsuspecting young Peppa fans would be a jarring contradiction at odds with the heart of the beloved show.
You can bypass this whole ugly business and cater to children’s natural empathy by removing all animal products from the menu and upgrading to wholesome vegan alternatives.
If you agree, PETA would be happy to get you started with a case of vegan salami. It’s tasty, packed with protein, and can be enjoyed with a clear conscience.
We look forward to hearing from you.
Sincerely,
Danielle Katz
Vice President of Campaigns
