Where Does Pharrell Stand on Fur? PETA to Confront Singer at Miami Conference Over Louis Vuitton Animal Use

Bearing signs proclaiming, “Pharrell: Stop Killing Animals for Fashion,” PETA supporters will converge outside the Black Ambition Conference, led by Pharrell Williams, at the Sacred Space Miami on Saturday to call out the Louis Vuitton men’s creative director for his disgraceful use of wild-animal skins and fur.

PETA notes that Pharrell is fully aware that animals are bludgeoned, confined in concrete pits or wire cages, and skinned alive in these industries—even admitting to a PETA protestor who crashed his biopic’s premiere last year that they were “right.” 

“While Pharrell celebrates entrepreneurs in Miami, the terrified animals sentenced to die for his designs suffer in pain and filth before they’re violently killed,” says PETA President Tracy Reiman. “PETA is calling on Pharrell to stop allowing snakes to be bashed with hammers and minks electrocuted or bludgeoned for his designs.”

Where:           Outside the Sacred Space Miami, 105 NE 24th St, Miami

When:             Saturday, November 15, 1:30 p.m.

Credit: PETA

Why:               Minks purr when they’re happy, young ostriches stay with their parents for up to three years, and crocodiles are doting mothers who diligently protect their eggs from predators. A PETA Asia investigation into slaughterhouses in Indonesia that supply LVMH shows snakes being inflated with water, bashed with hammers, and cut with razors while they were likely still conscious. PETA entities have also documented how workers in the fashion industry hack at crocodiles’ necks and shove metal rods down their spines, chop off conscious lizards’ heads with machetes, and electrically stun ostriches before slitting their throats in full view of their terrified flockmates. Animals raised and killed for fur are confined to tiny, filthy cages before they’re electrocuted, bludgeoned, gassed, or even skinned alive.

PETA—whose motto reads, in part, that “animals are not ours to wear”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on XFacebook, or Instagram.

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