Photo Op: PETA to Take on Coach at NYFW with Gruesome Anti-Leather Display

For Immediate Release:
September 11, 2025

Contact:
Hannah Nelson 202-483-7382

New York Fashion Week attendees will be confronted with a horrifying sight outside the Coach show on Monday, as a “blood-splattered” PETA supporter will besiege the entrance and display a realistic, severed cow’s head alongside the message, “Here is the Rest of Your Coach Bag.” The provocative action is the latest salvo in PETA’s campaign calling on Coach to end its reckless use of cruel and environmentally devastating leather.

“Behind every bit of leather is a thinking, feeling being who endured a lifetime of suffering before they were sliced to pieces for their skin,” says PETA President Tracy Reiman. “PETA is calling on Coach to stop dealing in the body parts of butchered cows and switch to the ultramodern vegan materials today’s compassionate consumers want.”

Where:           Outside of the Coach show

When:             Monday, September 15, 1:30 p.m. 

What:             Cows have friends, hold grudges against other cows, and mourn when a loved one dies or when they’re separated from each other. A PETA exposé of the world’s largest leather processor—which has been linked to Coach—showed that workers brand calves on the face, beat cows and bulls, and shock them with electric prods. The leather industry also contributes to the climate catastrophe, land devastation, deforestation, pollution, water contamination, and loss of biodiversity.

PETA—whose motto reads, in part, that “animals are not ours to wear”—points out that Every Animal Is Someone and offers free Empathy Kits for people who need a lesson in kindness. For more information, please visit PETA.org or follow PETA on X, Facebook, or Instagram.