Victories > Recent Victories

Summer 2009

Ad Agency Global Hue to Leave Great Apes Out of Ads

After meeting with PETA and learning about the cruelty inherent in the procurement, training, and disposal of great apes when they're no longer useful to the entertainment industry, advertising agency Global Hue signed PETA's Great Ape Humane Pledge, agreeing never again to use great apes in any future advertising campaigns.