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Abercrombie & Fitch Pledges Not to Use Australian Merino Wool Until Mulesing and Live Exports End
October 2004
American retail giant Abercrombie & Fitch has set a new standard for clothing companies by pledging not to use Australian wool in any of its garments until both mulesing and live exports are stopped. Abercrombie & Fitch hopes to set a precedent in the world that other retailers can follow to help end the needless suffering of sheep who are raised for their wool. As more and more retailers follow Abercrombie & Fitch's lead and stop buying wool that comes from mutilated and abused Australian sheep, the Australian wool industry will be forced to abandon its cruel practices.