Financial Reports

2010 Financial Statement

The Year in Numbers:

REVENUES

Contributions
$32,218,815
Gross Merchandise Sales
$1,139,853
Interest, Dividends, Royalties, and Other Income
$1,493,249
Total Revenues
$35,851,917
   

OPERATING EXPENSES

Programs  
   International Grassroots Campaigns
$9,120,950
   Public Outreach and Education
$11,081,144
   Research, Investigations and Rescue
$9,496,351
   Cruelty-Free Merchandise Program
$1,189,453
Membership Development
$4,972,115
Management and General Expenses
$521,807
Total Operating Expenses
$36,381,820
   

CHANGE IN NET ASSETS

$529,903
Net Assets Beginning of Year
$17,726,875
Net Assets End of Year
$17,196,972
   Donor-Restricted (Permanently)
$3,036,266
   Donor-Restricted (Temporarily)
$3,214,277
   Board-Designated Legal Matters
$1,000,000
   Undesignated
$9,946,429
   

OPERATING EXPENSE ALLOCATION

Direct Program Support
84.9%
Indirect Program Support
1.43%
Membership Development
13.67%

 

PETA is a nonprofit, tax-exempt 501(c)(3) corporation funded almost exclusively by the contributions of our members. We strive to use our funds in the most cost-effective and efficient manner possible, a commitment illustrated by the fact that 84.9 percent of our operating expenses went directly to our programs fighting animal exploitation. We expended only 13.67 percent on fundraising efforts that drive our operations and 1.43 percent on management and general operations.

Twenty-six percent of PETA's dedicated staff members earn yearly salaries of only $16,638 to $29,999, 48 percent earn $30,000 to $39,999, and only the remaining 26 percent earn more than $39,999. Our president, Ingrid E. Newkirk, earned $40,320 during the fiscal year ending July 31, 2010.

The financial statement shown here is for the fiscal year ending July 31, 2010, and is based on our independently audited financial statements.