S-H-A-M-E Canada Billboard Hits Ontario

Published by PETA.

Some people just need to have things spelled out for them before they catch on. At this very moment, the seal slaughter is staining the ice floes of Canada blood red, despite all the not-so-subtle hints that we’ve been dropping to let Canada know that allowing a massacre to take place on its territory is an intolerable embarrassment. So, we’ve launched a billboard campaign across Canada to grab attention in a way that people can’t miss.

The first billboard was unveiled in Mississauga, Ontario, by some kindhearted people and an all-too-adorable seal. I don’t think that anyone who sees this while driving down the highway can fail to get the message:


SHAME Billboard


Seal and friends


Written by Shawna Flavell

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind