Canada Goose Ditches Fur After Massive PETA Campaign

Update: June 24, 2021

Victory! After years of campaigning by PETA, our international affiliates, and devoted activists around the world, Canada Goose is ending its use of fur. In light of this decision, PETA is placing a moratorium on our campaign against the company while we work behind the scenes to end its use of down feathers. Thank you to all the activists and supporters who made this victory possible!

Please take a moment to use this form to thank Canada Goose for ending its sale of fur and to ask it to do more to protect animals by dropping down, which comes from geese and ducks who are violently killed.

Help Win More Victories!


Original Post:

Update: February 8, 2021
If you purchased a Canada Goose coat advertised as including “reclaimed fur” or “responsibly sourced down” and believe that you were misled about the true nature of these materials, we want to hear from you. You have a right to know what you’re buying and what you’re wearing.

Update: April 22, 2020
Today, Canada Goose announced that in 2022, it will be switching from using fur taken from coyotes whom trappers have recently caught in steel traps to using fur that is already on the market or in the supply chain—which is still a product of cruel actions of trappers. This move may conveniently allow Canada Goose to keep selling its fur-trimmed coats in California when the state’s fur ban goes into effect in 2023 and does nothing to help the ducks and geese whose throats are still being slit before their feathers are used in its down parkas.

Canada Goose is attempting to “humane wash” its brand. Don’t let it get away with this—take action below!

Cruelty can be found in every stitch of Canada Goose’s jackets and other clothing items. Coyotes used for the company’s fur trim can suffer in painful steel traps indefinitely before they’re killed. Mothers desperate to get back to their pups have attempted to chew off their own limbs to escape. Animals who don’t succumb to the elements, blood loss, infection, or predators are shot, bludgeoned, or killed in some other violent manner when the trapper returns.

coyote in trap

Ducks and geese suffer for down as well—no matter their origin. Birds used for their down are inevitably sent to the slaughterhouse, where standard practice is to hang them upside down, stun them, and then slit their throats.

There’s nothing warm or cozy about the cruelty that Canada Goose stitches into its jackets.

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 Ingrid E. Newkirk

“Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights?” READ MORE

— Ingrid E. Newkirk, PETA President and co-author of Animalkind