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Eclipse Actor's Partnership With Avon Nets Her 'Kind Choices' Award
For Immediate Release:July 8, 2010
Contact:Amanda Schinke 757-622-7382
Los Angeles -- For choosing to partner with cruelty-free cosmetics company Avon, Twilight series star Ashley Greene has earned a Kind Choices Award from PETA. Greene will receive a framed certificate and a card signed by PETA staffers.
Greene is the new face of mark, Avon's youth-oriented brand. Avon was the first major cosmetics company to adopt a cruelty-free policy--the company ended all animal testing of its products and ingredients in 1989, years before many Twilight fans were born. Over the years, Avon has received PETA awards for its cutting-edge, cruelty-free policies governing not only its cosmetics but also the Avon Foundation's work against breast cancer.
"Ashley and Avon are to be congratulated for encouraging millions of Twilight fans and other young people to choose makeup that's fun, not fatal," says PETA Vice President of Laboratory Investigations Kathy Guillermo. "Thanks to cruelty-free companies such as Avon, you can get a to-die-for look that no animals had to die for."
Some companies, such as Clorox and Unilever, still test their personal-care and household products on animals despite the availability of more sophisticated methods. No law requires that cosmetics be tested on animals, and modern non-animal methods are available to assess product safety.
Greene isn't the only Twilight star to stick up for animals. Kellan Lutz and Christian Serratos have both teamed up with PETA to fight animal abuse.
For a full list of cruelty-free companies, please visit PETA's Web site CaringConsumer.com.
Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.