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Cucumbers and Carrots Never Looked So Good as Bikini-Clad Models Undulate in Too-Hot-to-Air Casting Tapes Now Available at BuzzFeed.com
For Immediate Release:January 31, 2011
Contact:Ashley Gonzalez 757-622-7382
Norfolk, Va. — Sensuously licking cucumbers, fondling eggplants, caressing themselves all over with juicy tomatoes, and committing a few bloopers, Naila, Brittany, "the twins," and other bikini-clad models star in PETA's "Veggie Love Casting Session" video. The video features never-before-released footage shot during the production of PETA's banned Super Bowl "Veggie Love" ad. This footage was too hot—even for PETA. A compilation video featuring all the models debuted this morning exclusively on BuzzFeed.com, and individual casting spots will be released daily on PETA's website leading up to the Super Bowl. Viewers can visit PETA's website to rate each model as "ripe" or "overripe." BuzzFeed is a viral video website that receives approximately 7 million unique visitors per month.
NBC turned down $3 million to air the original ad during Super Bowl XLIII two years ago, saying it "depicts a level of sexuality exceeding our standards"—even though PETA had tamed it way down. Despite failing the network's purity test, "Veggie Love"—which concludes with the message "Studies Show: Vegetarians Have Better Sex"—remains one of the most watched videos in PETA's 30-year history.
"We're using a fun and sexy way to get a very serious point across: Going vegan is best thing you can do for animals, the planet, your health, and your sex life," says PETA Senior Vice President Lisa Lange. "There's nothing sexier in the world than someone with a lot of passion and the compassion to match."
PETA wanted the commercial to add balance to the traditional onslaught of Super Bowl commercials for meaty, greasy, and factory-farmed fast food. PETA also wanted to point out that vegetarians really do have better sex: Heart disease and obesity—both linked to meat consumption—can slow some people down so much that sex can give them a coronary. And the cholesterol and saturated fats found in meat and other animal-derived products can also lead to impotence, restricting the flow of blood to all the body's vital organs—not just the heart.
For more information, please visit PETA.org. To go directly to the videos, click here.