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Group's Money Would Help One of America's Dirtiest Cities
Ditch Its Muddy Reputation
For Immediate Release:September 27, 2012
Contact:Kaitlynn Kelly 202-483-7382
Anchorage, Alaska -- Today, in response to the news that Anchorage was recently
named one of the dirtiest cities in America by Travel + Leisure magazine, PETA sent a letter to Paul
Alcantar, director of Anchorage's Solid Waste Services, offering to pay the
city to place an ad on Anchorage's garbage trucks that touts the environmental
benefits of going vegan. The ad would
feature a sexy bikini-clad "Lettuce Lady" and read, "Meat
Trashes the Planet. Go Vegan." PETA points out that in addition to causing
immense animal suffering, raising animals for food is one of the top
contributors to the most serious environmental problems.
"Our proposal is a win-win solution: Anchorage will be
better able to keep clean, and people will be encouraged to adopt a healthy and
humane vegan diet that won't pollute the environment," says PETA Executive
Vice President Tracy Reiman. "The meat and dairy industries are among the
leading causes of environmental devastation, so the easiest way for Anchorage
residents to clean up their act and the environment is to go vegan."
information, please visit PETA.org.
letter to Paul Alcantar, director of Anchorage's Solid Waste Services, follows.
September 27, 2012
Paul Alcantar, DirectorSolid Waste Services
Dear Mr. Alcantar,
I am writing on behalf of People for the Ethical Treatment
of Animals (PETA) and our more than 3 million members and supporters—including
thousands across Alaska. Anchorage residents must be disappointed that, because
of its litter problem, your fine city was recently named one of the dirtiest
cities in the U.S. by Travel + Leisure magazine. We'd like to help by
giving your department's budget a boost by paying to place an ad on your
garbage trucks. Our ad features a sexy "Lettuce Lady" and reads,
"Meat Trashes the Planet. Go Vegan. Free Starter Recipes: PETA.org."
Accepting our ad would help
free up funds to add more recycling bins to public spaces or to increase the
frequency of trash collection. In addition, every
Anchorage resident who goes vegan after seeing the ad will make an enormous
difference for the planet. The U.N. has declared that animal agriculture is
"one of the top two or three most significant contributors to the
most serious environmental problems, at every scale from local to global,"
including water and air pollution, and researchers at the University of Chicago
concluded that switching from a standard American diet to a vegan diet is more
effective in the fight against climate change than switching from a standard
American car to a hybrid.
In addition to trashing the planet, the meat and dairy
industries cause untold amounts of animal suffering. Chickens, fish, cows, and
pigs feel pain and fear, just as the animals we share our homes with do, yet
they are abused in ways that would be illegal if dogs or cats were the victims.
Chickens and turkeys have their throats cut while still conscious, piglets have
their tails and testicles cut off without being given any painkillers, and fish
are left to suffocate on the decks of fishing boats or are cut open while still
Getting PETA's awareness-raising ad placed on Anchorage's
trash trucks is a win-win situation for the city, the planet, and animals. If
you are agreeable, I'd like to set up a phone meeting with you and other
decisionmakers in Anchorage who can make this happen. Thank you for your
Tracy ReimanExecutive Vice President
Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.