Nude Beauties to Shower on Sidewalk in Reno to Expose Meat's Devastating Impact on the Planet

Group Will Remind Passersby During Devastating Drought That the Meat Industry Wastes Water, Produces Greenhouse Gasses

For Immediate Release:
September 18, 2012

Contact:
Sophia Charchuk 202-483-7382  

Reno, Nev. -- Naked behind a banner that reads, "Clean Your Conscience: Go Vegan! 1 lb. of Meat Equals 6 Months of Showers," two PETA beauties will shower together on a sidewalk in Reno to let consumers know that the best way to conserve water and help the environment is to go vegan. The action comes during a devastating drought, which, according to the U.S. Department of Agriculture, includes the entire state of Nevada.

When:   Wednesday, September 18, 12 noon 

Where:  Corner of N. Virginia Street and W. Commercial Row, Reno

Going vegan is an easy way to cut down on personal water usage, and it's the best thing that anyone can do to help stop animal suffering. According to the Environmental Defense Fund, if every American skipped one meal of chicken per week and substituted vegetarian foods instead, the carbon-dioxide savings would be the same as taking more than half a million cars off U.S. roads.

"It's impossible to 'go green' without going vegan," says PETA campaigner Matt Bruce. "Just by changing their diets, concerned people can help protect the Earth, their own health, and countless animals."

For more information, please visit PETA's website GoVeg.com.