NYX Says 'No' to China Market and Animal Testing, Nabs PETA Award

Cosmetics Giant Is Latest to Turn Its Back on Lucrative Chinese Market, Where Tests on Animals Are Required

For Immediate Release:
November 14, 2012

Contact:
Tasgola Bruner 202-483-7382

Los Angeles -- NYX Cosmetics has put compassion ahead of profits by publicly refusing to sell its products in China, where companies are required to have their products dripped into rabbits' eyes and force-fed to mice and rats in archaic product tests.

For this bold move, PETA is presenting NYX Cosmetics with its Courage in Commerce Award.

The Los Angeles–based NYX, which sells its products in beauty supply stores and department stores around the world, joins a growing list of beauty-industry leaders—including Urban Decay and Paul Mitchell Systems—that have refused to sell in the Chinese market. In July, Paul Mitchell, whose products have never been tested on animals anywhere in the world, became the first company to stop selling in China in order to prevent cruel animal tests.

"NYX is a hero for animals and for millions of consumers who want beauty products that come without a death toll," says PETA President Ingrid E. Newkirk. "NYX's decision helps PETA send a strong message to the Chinese government and to the beauty industry that poisoning and killing animals for archaic cosmetics tests is never acceptable."

Not all companies are as dedicated to being cruelty-free as NYX is. Mary Kay, Avon, and Estée Lauder, which were on PETA's list of companies that don't test on animals for decades, recently began paying for poisoning tests on animals in order to market their products in China. Consumers can find out whether a company tests on animals by checking PETA's lists here.

Scientists funded in part by PETA are currently working with the Chinese government to accept non-animal tests for cosmetics ingredients.

For more information, please visit PETA.org.