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Celebrities' Efforts to Help Animals Make Them Top Contenders
For Immediate Release:November 21, 2012
Contact:Wendy Wegner 202-483-7382
Los Angeles -- Now in their seventh year, the 2012 Libby Awards ("Libby" for "liberation," as in animal liberation) from peta2, PETA's youth division, include 23 categories—and a bevy of animal-friendly stars are battling it out to take home top honors.
In the category of Most Animal-Friendly Celebrity, Glee's Kevin McHale—who urged potential animal guardians to "root for the underdog" and adopt rather than buying—will face off against The Secret Life of the American Teenager star Renée Olstead, a longtime peta2 activist (and reigning Sexiest Vegetarian Celebrity!) and Twilight's Christian Serratos, the star of peta2's provocative Día de los Muertos–styled vegetarian campaign. And vegan advocate Christofer Drew—also known as Never Shout Never—and vegetarian Megan Massacre (of NY Ink fame) are among those competing for the title of peta2 Hottie.
Other categories include Best peta2 Ad—which Jersey Shore's Mike "The Situation" Sorrentino might win for his tongue-in-cheek campaign urging everyone always to spay or neuter their cats—and Best Animal-Friendly Band, for which Anti-Flag's "Never Be Silent" campaign grabbed the all-vegetarian group a nomination.
"More and more young people are insisting that the music they listen to and the celebrities they look up to reflect their strong feelings in favor of animal rights," says PETA Youth Marketing Manager Emily Rodriguez. "All of peta2's nominees are winners because they're meeting the demands of compassionate kids and helping animals at the same time."
Voting ends on December 17. Winners will be chosen by peta2 based on several factors, including vote count, and will be announced on December 19. See the full contest details here.
For more information and to cast your vote, please visit peta2.com or click here.