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Evelyn Lozada Stars in 'I'd Rather Go Naked Than Wear Fur' Campaign
For Immediate Release:December 11, 2012
Contact:Wendy Wegner 202-483-7382
Los Angeles -- Los Angelenos got an eyeful today when Basketball Wives
star Evelyn Lozada—a former fur-wearer who had a change of heart
and gave up fur for good after she saw for herself how animals suffer on fur
farms—unveiled her cheeky new winter-themed naked anti-fur ad for PETA. The ad, which was shot by top celebrity
photographer Drexina Nelson, is available here.
Photos of the unveiling are available here,
and video footage of the unveiling is available upon request.
"You can verbalize what happens to these animals a
thousand times, but [when] you see it, it definitely clicks in—and it did for
me," Lozada explained in an exclusive
interview with PETA. She talked about video footage of animals on fur
farms, where animals are crammed into tiny and filthy
cages, beaten, and strangled with wire nooses. They are often skinned alive in
order to make fur products. "I [saw] how these animals are tortured
and skinned, and you don't really realize the hurt and the pain that they go
through just for fashion, and I want to be a voice for them." A
broadcast-quality version of Lozada's interview can be downloaded here.
Lozada's life and relationships have been documented on all
four seasons of Basketball Wives, VH1's highest-rated show.
Lozada joins a growing list of celebrities—including Wendy
Williams, Eva Mendes, Christy Turlington, and Taraji P. Henson—who have renounced fur
and then volunteered to appear in PETA's iconic naked campaign.
Lozada will continue her campaign
celebration this evening at Hollywood hot spot Supperclub.
Evelyn Lozada is available for interviews. For more
information, please visit PETA.org.
Almost all of us grew up eating meat, wearing leather, and going to circuses and zoos. We never considered the impact of these actions on the animals involved. For whatever reason, you are now asking the question: Why should animals have rights? Read more.