Prada Bars PETA From Making Exotic-Skins Appeal in the Boardroom

For Immediate Release:
May 24, 2016

Contact:
Sophia Charchuk 202-483-7382

In Milan on Tuesday, PETA U.K. representatives were barred from attending Prada‘s annual meeting. The group was going to call on the fashion house to end all exotic-skin sales.

As you may recall, PETA—whose motto reads, in part, that “animals are not ours to wear”—purchased Prada stock in April after releasing the first-ever exposé of the ostrich-slaughter industry, which revealed that young birds are kept on barren dirt feedlots before they are electrocuted and their throats are slit. As a shareholder, PETA has the right to submit shareholder resolutions and attend annual meetings.

“Prada keeps sticking its head in the sand while sensitive young ostriches are shocked, slaughtered, and plucked for its bags,” says PETA Executive Vice President Tracy Reiman. “PETA is calling on Prada to spare these animals immense suffering by ending exotic-skin sales for good.”

PETA was still able to alert shareholders to Prada’s cruelty to ostriches: Outside the meeting, Italian singer Daniela Martani, surrounded by life-size “ostriches,” wore an “ostrich corpse” dress to lead PETA’s protest against the company’s cruelly obtained exotic skins. Video is available here, and photos are available here and here.

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