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Media Center > News Releases

 

ESPN Wins PETA Award for Taking Kind Approach to Deter Geese at Headquarters


Sports Media Giant Scores Big With Animal Lovers for Deploying Nonlethal 'Coyotes'

For Immediate Release:
April 17, 2008

Contact:
Melissa Karpel 757-622-7382

Bristol, Conn. - For using only nonlethal methods--including deploying lifelike coyote decoys--to discourage large numbers of Canada geese who have descended on the grounds of its Bristol, Conn., headquarters, international sports media giant ESPN will receive PETA's Compassionate Business Award.

When flocks of Canada geese recently decided to call ESPN's campus home, the company didn't panic and call in one of the "wildlife control" companies that rounds up and kills the birds. Instead, ESPN has placed three decoy coyotes--coyotes are natural enemies of geese--near the ponds by the main gate. For maximum effectiveness, the decoys will be moved to new positions periodically. The company is also using low fencing and strobe lights to deter the birds.

ESPN President George Bodenheimer will receive a framed award and a thank-you note signed by PETA staffers.

PETA points out that in addition to being cruel, catching and killing waterfowl is wholly ineffective in controlling their numbers. As long as conditions remain attractive to birds and food and water are plentiful, other birds will move in to fill the void left by those who are killed. PETA and other animal protection organizations, including Geesepeace, have had overwhelming success in humanely resolving clashes between human and goose populations in communities throughout the country.

"When it comes to an effective, compassionate approach to handling conflicts with wildlife, ESPN really knows the score," says PETA Vice President Daphna Nachminovitch. "We commend ESPN for adopting nonlethal measures that will discourage geese from congregating in large numbers without doing them any harm."

For more information, please visit PETA's Web site HelpingAnimals.com.




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