See How Aveda Is Stepping Up Its Cruelty-Free Brand

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Aveda’s products are not tested on animals, so if you use them, you can be sure that you’re beautiful inside and out. Now, the compassionate company has taken its commitment to animals one step further. PETA’s cruelty-free bunny logo has been spotted on store windows and registers. Look!

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Aveda’s high-quality products—sold primarily through boutiques and professional salons—are available in more than 20 countries, including Australia, Italy, the U.K., and the U.S. Here’s a list of our favorite cruelty-free Aveda products that are also vegan:

Shampure Composition Oil

Pour this oil into your bath or massage tired muscles for a soothing, aromatic experience.

Invati Scalp Revitalizer

Your scalp will tingle as organic lavender, rosemary, and geranium stimulate hair follicles to prevent hair loss and breakage.

Beautifying Composition Oil

Nourish your skin with an uplifting blend of certified organic rosemary, lavender, bergamot, and organic olive and safflower oils.

Sun Care Protective Hair Veil

This water-resistant, UV defense formula creates a shield to help protect hair from the sun’s damaging and drying effects. Useful for all hair types.

More than ever, compassionate companies around the world are going cruelty-free and refusing to test their products on animals. Cruel and deadly tests on animals are actually illegal in many countries, including all the member nations of the EU, Isreal, India, Norway, Turkey, Switzerland, New Zealand, and Australia. There are many effective, non-animal tests available and in use around the world today. As large companies like Aveda spread the cruelty-free message and consumers refuse to buy products that involve abuse, the incredible progress will continue.

We encourage you to always shop cruelty-free, and our online searchable database of companies that don’t test on animals makes that easier than ever!

For more cruelty-free inspiration, news, and vegan recipes, sign up for PETA Living News, sent to your inbox once a week.

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