Animals are not ours to eat, wear, experiment on, use for entertainment, or abuse in any other way.

Starbucks De-Bugs Strawberry Frapps

Written by PETA | April 19, 2012

Starbucks has a solid history of working with PETA to reduce suffering for animals used for food and to offer its customers cruelty-free options. So when we heard that the nation’s premier coffee chain had begun using beetle juice to color its Strawberries and Crème Vegan Frappuccinos, we knew something was amiss.

We went straight to the source. True to form, Starbucks committed to making the switch back to a plant-based colorant.

It will soon be Starbucks vegan strawberry Frapps all ’round at PETA headquarters in celebration of the settling of the Frappaccino flap by what PETA calls “a corporation with a conscience.” We appreciate that Starbucks clearly learned from its error, and since no one, vegetarian or not, wants beetle juice in their Frapp, we are glad that everyone will soon be able to celebrate the fact that it’s gone for good.

I’ll drink (a Strawberries and Crème Vegan Frappuccino) to that.

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  • iAM3sD says:

    response to ‘T’ : Well they were NOT honestly accommodating Vegans if they were putting BUG JUICE in their so-called VEGAN drinks – DUH!!! Do you not know the definition of ‘VEGAN’?

  • Gail Amalfitano says:

    Sorry there “T” but Vegan means, no animals….here is some science for you…bugs are animals, in fact insects are the largest group of animals. So calling it vegan than using bugs, is a big fat LIE, and mislabel and false advertising. I am very glad they stopped, but someone had to make them stop….When are these corporations going to realize people don’t care about the shade of pink or red of a drink…your marketing people are sucking you in starbucks. Good job PETA

  • Stacie says:

    A vegan drink with bugs. LOL someone wasnt thinking. Thanks for all your work Peta!

  • Rita says:

    Actually there IS something wrong, T. If they’re going to call the drink vegan then it is absolutely wrong for them to use beetle coloring in the drink because it’s clearly not vegan. They may have followed the law but they mislabeled it. That’s like calling something kosher when it’s not.

  • Cara says:

    Wow, whose idea was it to use bugs in food coloring in the first place? Disgusting, whether you’re vegan or otherwise.

  • Marin says:

    It’s a strawberry drink, right? Why can’t they just use strawberries?

  • T says:

    I like how you say ” We appreciate that Starbucks clearly learned from its ERROR” what error was made? It seems they followed all laws in making the drink. Just because you don’t agree doesn’t mean they are wrong. You shouldnt be so critical of a company which was more than glad to work along side PETA to go out of their way to accommodate vegans…

  • Brianna Tyler says:

    Insect-free Starbucks beverage, bring it on! thanks peta.

  • donna_xyz says:

    I’m going to try this fancy drink…after it’s vegan.

  • coffeelovr says:

    Oooh, yuck, glad you got on them, PETA. Thank you, Starbucks, for de-bugging the fraps!

  • Andrea says:

    auch and strawberry frappachino was always my favorite

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