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PETA Warns Mexican-U.S. Border Crossers

Written by PETA | August 12, 2008

No matter what your stance is on the highly controversial U.S.-Mexican border fence project, everyone can agree that those who decide to come to the U.S. should be warned about the downside of our nation’s meat and milk consumption habits. PETA is warning immigrants that there’s much more to worry about than proper documentation.

We’ve written a letter to the commissioner of U.S. Customs and Border Protection asking to buy space at each of the nine southwest border sectors for our new ad. Those considering entry will then read this message: “If the border patrol doesn’t get you, the chicken and burgers will. Go vegan” (or, in Spanish, “Si no te agarra la migra, te atraparan el pollo y las hamburguesas. Sé vegano”).

 

Spanish version
Mexican Border Ad

 

English version
Mexican Border Ad

 

By leaving behind a far healthier staple diet of vegetables and grains—like rice, beans, corn, peppers, and tortillas—Mexicans and other immigrants will likely find themselves fattening up on the fiberless, fatty, cholesterol-laden U.S. diet, which is linked to heart disease, various types of cancer, and strokes (our nation’s three biggest killers) as well as impotence (internationally recognized killer of the mood).

PETA’s placement of these colorful ads would certainly offset some of the tax dollars that fund the fence. It’s a winning solution for the folks at U.S. Customs and Border Protection, immigrants, and farmed animals alike!

Written by Sean Conner

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  • Jamie says:

    I knew it was a good idea to cross the border so I can eat all that delicious, colorful, food!

  • Anonymous says:

    Let’s scare away hungry people by showing how much food they will eat when they get here! Brilliant!

  • Ed says:

    Man, that is the most patriotic mural I have ever seen. I would abandon my citizenship and return illegally just so I can further appreciate the treasure trove of delicious food that awaits those who leave behind the sparse supplies of watermelons, oranges, and corn. You even get to become a giant by your journey’s end, and that is frankly awesome.

  • Lora Bethans says:

    The picture makes the American food and diet look like a Carnival Funfest. Yeah… Sure that will scare the Mexicans from eating like us.. Sarcasm

  • Sensiblar Erecton says:

    Yep THAT’ll do the trick. RUN!! OUR ABUNDANT DELICIOUS FOOD IS TOO ABUNDANT AND DELICIOUS AND WILL MAKE YOU FAT!! TURN BACK NOW WHILE YOU STILL CAN!!

  • Kim-Systems says:

    Great idea but will this work over the long run?

  • Aiona says:

    Damn that sound’s so easy if you think about it.

  • LnddMiles says:

    Great post! Ill subscribe right now wth my feedreader software!

  • 715 says:

    Hmm looks like those people are having a fun time.

  • Ollie says:

    The mural makes America look like Happy Fun Candy and Hamburger Land. Yeah that’ll keep people out….

  • Angela says:

    I think the bigger issue is how unconvincing the mural is. You do NOT make people not want to do something by making it bright and colorful.

  • clarissa says:

    hi i’m from panama the country in central america which is a spanish speaking country and i had never heard the word “vegano” before. i know about “vegetariano” just saying

  • Magnolia says:

    primero que nada yo he vivido en mexico por muchisimos aos y no creo que la comida sea tan carente de nutrimentos como la comida rapida en estados unidos aparte uno no come todos los dias menudo o tamales hay mucha comida y aqui en mexico se acostumbra que haya variedad ensalada arroz frijoles y un guisado mas no quiere decir que se va uno a comer 20 raciones y si la gente prefiere no cocina con manteca en mi caso. First of all i live in mexico and i believe that the mexican food is not unhealthy like american fast food because we have more variety like salad rice beens and a stew in a meal but that dont mean that we have to eat lioke 20 porcions or so and we decide if we like to cook with lard or not i believe this is a great idea to make concience in people we have to stop those irracional that mistreat animals

  • Mishu the Angry Cat says:

    I will like to say two things I am not Mexican. I am not vegetarian or vegan. I do think that no all Mexican Cuisine is bad and or bad for you. There are other options than having Menudo Stew. Not all refried beans are or have to be cooked in lard. Kristin I think you need a culinary lesson. I also think you need to be a less condescending when you speak about Mexicans. Your step mom may be Mexican put if you bother to open up a book surf a little more on the web you’ll realized that in Mexico the culinary options vary according to the region that one may live in.

  • Julia Saenz says:

    I’ve always agreed with PETA on everything your ideals are my ideals but for this issue it’ll be the first time I disagree with you guys. I believe there are wiser ways to promote veganism to Mexicans like weightloss health issues etc. But this is almost silly and a waste of time and money of this wonderful organization. As a Mexican myself I’ve learned that issues such as overweight diabetes etc. Are more likely to get the attention of our people than a silly warning comparing meat and milk to the border patrol. There are far more wiser and worthy ways to get the attention of people crossing the border than what you guys are suggesting. I’d love to keep admiring you PETA please don’t do silly actions.

  • hilda says:

    In response to Kristen’s message about all mexican cuisine being some of the most unhealthy she has ever seen i would respectfully disagree. I am Mexican and it is because of our cuisine that i found it easier to go vegan. Yes SOME Mexican people are accustomed to cooking with lard as you pointed out but that is quickly changing. I come from a very small town in mexico where 90 of the people cook with vegetable oil. Also soy products are HUGE in Latin American country. In fact there was a time when the government would deliver soy and a list of recipes for the poorest communities. So i ask you to please not generalize and deem Mexican people as being “some of the most unhealthy eaters” you have ever seen. Thanks!! ps my father is a fabulous Mexican VEGAN CHEF!

  • lynda downie says:

    Amanda No human is treated as badly as animals in factory farms and slaughterhouses as you claim. Do you know of any human who was born for the sole purpose of being eaten after a brutal imprisoned life?

  • MeL says:

    Clearly the poster has nothing to do with mexican food! I have been a vegetarian for over a year now and when I go to mexican restaurants it’s usually a black bean burrito for me and not to mention chips and salsa! I go as far as to ask the waiter to make sure no meat or lard is in my meal and they always get it right!

  • liliana vargas says:

    In the first place I want to apologize by my English and in second I do not have idea that published that announcement and as it was its true intention but I request thousand excuses if a Mexican is victim to others whatever the country where he has been born single I mean that the fact that somebody has written that does not mean that all the Mexicans we think of that way… It is really sad that a message can generate opinions so. different I believe that that type of commentaries that I have read not correspond to people who go by the life with flag of humanists I belive that we have to respect to us first like humans I am Mexican and it saddens me that they the same judge us to all each human being is different independently from the country that come and as well as he has Mexican good and bad also they exist American good and bad. I was in his country as illegal and as well as some people treated me badly also were other Americans who deserve all my respect and affection to have helped to methem shipment to all of them a great hug specially to Mr. Carl Van Pelt from Des moines Iowa that is a wonderful one to be human thank you very much

  • LIS says:

    I don’t know if you guys noticed but the poster clearly says “If the border patrol doesn’t get you the chicken and burgers will. Go vegan” So i dont know why the Mexican Food is being brought up. It shows burgers hot dogs and pizzaand that is not a “mexican diet”. Some of you dont know that you can subtitute A LOT of ingredients when it comes to cooking a mexican dish not everyone cooks with lard and chicken and cow stomach!..

  • Antigone1000 says:

    Although this blog was not really meant to be a discussion about the existence of the wall itself it seems to have become one so I have to say that I like the majority of Americans DO want a wall between the countries. It is not fair that my friends from England Kuwait Jordan and Turkey have to pay money and take the legal road to immigration while Mexicans think they do not. Immigration should be fair for everyoneno one should get special treatment.

  • Amanda says:

    PETA should be protesting the construction of the fence as this will be a hugely negative impact on the wildlife in that area. I am personally offended that PETA will be spending the money I have donated to actually finance the wall that most don’t want! It will be an ecological disaster and they will be contributing. The idea has left me angry at the organization. If PETA is so concerned about the diet of Mexicans maybe instead of wasting time and money on the fence they should direct their efforts towards the American companies that are causing the rapid rise of obesity in Mexico. Mexico is now second on the list of the most obese countries in the world…second to “you know who” the US. Our food has migrated over the border and we are now infecting their cities with the fast food and crappy chain restaurants that many immigrants work at here in the US. Maybe the sign should be on the doors of the companies sending their overprocessed “food” over the border asking them to stay out of Mexico. The sign should read “You already exploit the Mexicans here can’t you leave the rest alone?” Better yet PETA should fight for the rights of the HUMANS already living here who are treated worse than animals in factory farms slaughterhouses brothels etc. The immigrants are here for work and to escape extreme poverty not a vacation to eat hambugers and french fries. Does PETA really think that someone who is on the verge of starvation and dehydration from days spent traveling across a desert on foot is really going to turn around and go back home because of a sign warning agaist a diet?? “I’m minutes away from death and I have spent my life savings to get here. My children are hungry and I can’t find work at home but Peta tells me that I might have a bad diet if I cross over. Hmmm…I think I’ll go back”. Come on the idea is as ridiculous as that of putting up a wall to keep people out. I’m embarrassed by some of the comments made by people here. I always considered vegansvegetarians to be somewhat enlightened and smarter than average bear but this has sadly proven me wrong. Anyone for the construction of a stupid wall should be ashamed and PETA should be ashamed for its support by use of donated dollars.

  • Sarah says:

    My boyfriend is Mexican. I practically live with him and his family. While they do include meat in some of the food they cook it is by no means the basis for everything it’s really an afterthought. The majority of their meals are made up of rice beans tortillas and vegetables. Sometimes they will add chicken shrimp fish or beef but about a third of the time they don’t. They use Mazola corn oil to cook the food in. I’ve been eating their food for about a year without the meat and I’ve dropped 20 pounds. So I believe that authentic Mexican food is pretty healthy. I think this sign is a great idea.

  • Miguel says:

    PETA should be the first ones against the fence in order to protect wildlife. They should lobby in congress and do what’s right. Putting a fence between neighbors is just plain wrong anyway. As for the vegan signs I’m all for it. Most Mexicansin Mexico eat healthy like rice beans grains and tortilas. The high fat and meat Mexican food is a problem here in the U.S. by Mexicans that can afford it. You don’t see people eating tacos burritos and menudo everyday in Mexico.

  • julia says:

    Hey people we’re talking about saving animals lives and improving peoples diets. The issue at hand is not whether or not there should even be a fence or the effect it has on migrating wildlife. That being said I think PETAs OUR dollars can be better spent in other ways. First of all I’d bet that people entering the U.S are more focused on getting across the border than they are on improving their diet. Are people really going to take the time to read these messages? Second there is no gaurantee that our government will spend the revenue from PETA to improve the Border Patrol and Crossing dept. The money may very well be diverted to some other govermental need. Third if these folks already have have good eating habits then the messages will be uncesessary and if their diets are poor they are not likely to change because of one poster they saw. Furthermore if finances are a problem they are likely going to eat the cheapest food available fast food. I hope PETA rethinks this plan.

  • Antigone1000 says:

    Jen Hopefully that won’t be a problem once we begin enforcing immigration laws.

  • Mia says:

    I am MexicanAmerican and live in a U.S.Mexico border town El Paso TX. I do not think that the fence is a very good place to put a sign like that. It would be better in community centers or at the local Department of Human Services or WIC agency locations. Agencies which assist immigrants in other words. I don’t think that people are initially worried about getting fat they are worried about finding a job and a place to live. I think the ad’s cartoons might be somewhat offensive even. I think that PETA’s idea is good but could be realized in a more effective way as far as design and location.

  • MARTIN says:

    HI EVERY ONE I WANT TO MAKE A FEW COMMENTS FIRST I LIVE IN THE MEXICAN BORDER MEXICAN SIDE NEAR TIJUANA THERE IS AN OLD SAY THAT SPELLS “THEY NOT CROSS THE BORDER THE BORDER CROSS THEM” THIS BECAUSE THE AMERICAN INVASION TO MEXICAN TERRITORYA LONG TIME AGO LIKE ALL PEOPLE EVER KNOWS. THE FENCE ITS A CRIME…IN ALL FACTS. ABOUT THE FOOD I HAVE TO TRAVEL TO US SOME TIMES FOR MY JOB AND I SUPPORT THE PET IDEA THAT THE US MEAL ITS SO GREASY AND WHAT ABOUT THE BOXED EGG…ITS LIKE PLASTIC!! ACTUALLY IM IN COLORADO’S HILTON HOTEL AND YESTERDAY I HAD FOR BREAKFAST CANNED FRUITS I DONT KNOW WHAT KIND OF FRUIT THEY ARE BECAUSE THERE ISN’T ANY FLAVOR ALSO THE TRADITIONAL BOXED EGG A MEAL NAMED”CHILLIBEANS”…NOTHING COMPARED TO A REAL BEANS AND CHILE…. AND A KIND OF CEREAL THAT TASTES LIKE A DOG FOOD… ALL KIND OF CANNED MEALS IT HAVES SO MUCH CONSERVATIVES… A REAL FACT THE AMERICAN PEOPLE STILLS TURNED CRAZY WITH THE MEXICAN TEQUILA THAT IS THE ONLY DISTURB THING THAT THEY MAKES WHEN THEY COME TO MEXICO…..THANKS

  • Jen says:

    As someone who experienced the hardships that come with being undocumented for eight years I can’t help but find this advertisement rather condescending. Many undocumented immigrants are likely to face abject poverty severe marginalization violence exploitation among many other things…and you’re telling them that hamburgers and chicken are a menace? Why not inform on the dangers of working at a slaughterhouse? It’s often noted that slaughterhouses are spaces of unabashedly severe exploitation something I think would be more dangerous to their physical and mental health than meat consumption. I’ve been Vegan for a very long time now. I fully support educating people on the benefits of healthy Veganism even Vegetarianism but context matters.

  • Vall. says:

    The ad is totally right. But I don’t think PETA should generalize Mexican food and saying that it is all healthy because it is not. PETA should learn their facts before posting stuff.

  • Angelica Ramirez says:

    Actually most Mexican’s are very poor so their diet usually consists of exactly what PETA explained. Eating stuff like menudo or that food so popular in Mexican restaurants is normally reserved for special occasions or for the wealthier classes which make up a very small portion of the Mexican population. Either way eating something like menudo was developed because native people did not want to waste the animal it was not something done everyday. Unfortunately as Mexico is westernized their average diets get worse people are more exposed to American foods and forget their traditions or the reasons behind why they eat what they eat. One thing’s for sure all Mexican’s that I have met that have migrated have gained a lot of weight thanks to the American high caloric and sedentary lifestyle. In Mexico people rely more on public transportation and keep active lifestyles unlike in the US where people actually have to pay and join a gym if they wish to remain healthy. My mom always gives me crap about my weight and tells me that when she was my age she was super thin fortunately she didn’t grow up in America so going to parks playing basket ball and riding the subway were normal for her while I grew up with school cafeteria food with fried chicken and mac n cheese. Now that she immigrated though shes gotten very fat. Did you know 80 of mexican corn is organic grow in traditional ways. Now however companies like Monsato are trying to poision their crops by illegally introducing genetically altered variations then later acusing farmers of stealing them and forcing them into debt and destorying their sustainable lifestlye. But that’s another story.

  • Jorge says:

    Se Vegano???? What???? Se Vegetariano Guys I don’t know who was your translator but “Se Vegano” dosen’t mean anything. Most people won’t understand. The right way to say it would be Hazte Vegetariano or conviertete en vegetariano. Please correct that otherwise the whole idea will get lost

  • Natalie says:

    Hey if one person sees the billboard and it plants a seed in that person who eventually becomes vegetarian then it was worth it. Millions of people will see that billboard and it makes a nice contrast to the fact meat is often considered to be healthy. Even on MSN Health yesterday they referenced ‘heart healthy’ chicken and seafood…

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