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PETA to Gore: Too Chicken to Go Veg?

Written by PETA | August 29, 2007

In case you thought we were just kidding when we wrote to Al Gore urging him to go vegetarian to help stop global warming, maybe this ad will clarify our position for you.


The evidence is in, and though it may be a little inconvenient for Mr. Gore to hear, the facts don’t lie. This U.N. report shows that animals raised for food generate more greenhouse gases than all cars and trucks combined, and goes on to say that meat is “one of the top two or three most significant contributors to the most serious environmental problems, at every scale from local to global,” including land degradation, air pollution, water shortage and pollution, loss of biodiversity, and of course climate change. And according to a recent University of Chicago study, switching to a vegan diet is more effective in countering global warming than switching from a standard American car to a Prius. We even went so far as to offer to cook him faux “fried chicken” as an intro to vegetarian meals, since, no matter how many of those cool little energy saving light bulbs you put in, the reality is that there just isn’t such a thing as a meat-eating environmentalist.

This story about the whole issue ran in The New York Times today, but Gore declined to comment. Mr. Gore, you’ve done so much good by putting yourself out there as the face of the anti-global warming movement, and you’re so right on so much of it, but come on, it really is high time to put some substance behind it by leading by example and doing the single most effective thing you can do to address the issue: simply going vegetarian.

Commenting is closed.
  • rachna says:

    Dear PETA by being holier than thou we will never stop the cruelty towards animals as most humans can’t deal with the blow to their egos. i agree with all of peta’s “radical” ideas…not eating meat cruelty free products not attending animal circuses etc…BUT you have to present these in a humble manner like the faces of the abused animals. the way this letter was written seems to want to instigate a fight or argument rather than start a real civil conversation about the contribution of meat production to the destruction of the environment which is indisputably true. to represent your supporters and members more fairly stop being so damn condescending! Rachna

  • Susannah S says:

    To Siddarth Mehrotra Please don’t lecture to Christians about Jesus how did Jesus come into this discussion anyway? To J don’t lecture to PETA members about what their cause should be. Animals rights IS PETA’s cause and the UN coming out and actually saying that meat production is the primary source of global warming IS something to be celebrated on a PETA blog. Trying to change the eating habits of a world used to using and exploiting animals will be a long difficult battle. Maybe Al Gore can help. And maybe that’s not his particlar interest. Maybe he’s going to stick to reducing the use of fossil fuels a lofty goal in itself. If that turns out to be the case though then those of us for whom this issue IS primary will be the ones to pursue it. We can’t bring everyone over to our point of view but the goal of persuading the world to be vegan is every bit as legitimate as trying to persuade the world to give up fossil fuels. They are all part of the same cause after alli.e. stopping global warming and all of these issues are an important part of the whole problem. The necessary changes CAN be made and in time they will be made because there will be no other choices. I would simply like to see us humans CHOOSE to do the right thing for once instead of having the choice forced on us by our own shortsightedness. GoVeg!

  • Kar_Kar says:

    Blah Blah Blah. I hate factory farming too and know it’s horrible for the environment duh…from the feed to the lot to the plate it’s messed up no matter how you look at it. What I was saying is that it’s wrong to say that meateating environmentalists don’t exist and that going vegan is more environment friendly. I’m not arguing greenhouse gasses I give you that but global warming is a fraction of what environmentalism is about. Stick to the animals not environmentalism!

  • payton says:

    “Forget the teacher embrace the teachings”? And “Jesus was never trying to have people follow him he was trying to wake people up to make them aware to be more than they were being”? You obviously have NEVER in your ENTIRE life read the Bible. Jesus WAS His teachings He was the Word in human form!! And he always said to “Follow me” where do you think the 12 disciples came into the picture? And YES HE DID mean follow HIM to fashion one’s life after HIM and His teachings being they were and are one and the same. PLEASE stick to what you know or find out more about what you DON’T know before making such incorrect 100 false statements. The need to apologize should be directed to those you might be misleading with your inaccuracies.

  • Dee Dee says:

    To Peta Hater it sounds like you have too much time on your hands. Why would you log into a web site you hate maybe you should spend your time doing more research on the issue and get your facts straight. Oh yeah and don’t visit our web site again.

  • Mike Quinoa says:

    A couple of posters have stated that meat is not the 1 cause of global warming but maybe global constipation. “Livestock are responsible for 18 percent of greenhousegas emissions as measured in carbon dioxide equivalents reports the Food and Agriculture Organization of the United Nations. This includes 9 percent of all CO2 emissions 37 percent of methane and 65 percent of nitrous oxide. Altogether that’s more than the aggregate emissions caused by worldwide transportation.” Since methane is 23 times worse than carbon dioxide as a greenhouse gas could that in fact make meat 1 in carbon dioxide equivalents? Just asking.

  • Frances says:

    The world’s lust for meat CANNOT be satisfied with local organic farming. Sorry to burst a few bubbles here. It’s a nice thought but currently only works because organic farming is the minority provided mainly to the wealthy. Factory farms exist BECAUSE people want to eat so much meat. You turn every farm into an organic farm and produce the same amount and you’re back in the same boat. It’s nice for people to want to treat animals better and still consume meat but it just doesn’t work that way.

  • (S)He Who Is Without Sin Cast the First Stone says:

    I think it’s sad what measurement Gore is being held to. I didn’t become vegan overnight. Nor did I began to make changes tobenefittheenvir a part of my life instantly. Life is change growthprogression. Many have “evolved” environmentally nutritionally etc yet still fail the most basic respect of caring and loving unconditionally their fellow man allowing each to grow as growth happens progressively. This “do it all now” soap box mentality turns alot of people off from the movement. That’s just what I feel. Today I am a dietary vegan. If I would have received a bunch of facts waved in my face with tones of Pharisiacal preaching I may not have wanted anything to do with this lifestyle. ACCEPT PEOPLE FOR WHERE THEY ARE APPRECIATE WHERE THEY’VE COME FROM AND SUPPORT THEM AS THEY MOVE ON. I agree with Judith Freedom Fighter’s post. Just send the man some info oulining how to transition to veg with the benefits presented.

  • kelly says:

    Paul Bucciaglia why not learn a new trade and get out of the livestock industry? It’s not only screwing up the environment it’s messing with your mind.

  • Chicken Little says:

    This whole post is irrelevant Global Warming is a hoax! Stick to the facts Global warming is not a fact! Al Gore is a politician Fact Al Gore uses more electricity in one month then I do all year. Fact That Live Global Warming benefit concert held all over the word did more harm then good to the environment. This Global Warming hoax is only taking your attention away from fact proven problems in this world. Try fixing Global pollution Global hunger Global reliance on oil Global corrupt politicians and Dictators and Global stupidity. Now thats real issue. and no Global Pollution and Global warming are not the same thing

  • rojo says:

    kristina it is important to note that beef and lamb production primarily involves grazing. Cattle may be fed grain as nutritional supplements or in the case of feedlotting for a few months to fatten them up. Not all land is suitable for growing grains fruits and vegetables. Grazing animals for meat and wool production is a means to harvest the energy from these solar powered pastures.

  • peta lover says:

    to uneducated peta hater and here it is again earth save report how environmentalists are overlooking vegetarianism as the most effective tool against climate change ‘by far the most important nonco2 greenhouse gas is methane and the number one source of methane worldwide is animal agriculture. methane is responsible for nearly as much global warming as all other non co2 greenhouse gases put together. methane is 21 times more powerful a greenhouse gas than co2. animal agriculture produces more than 100 million tons of methane a year.’ so peta hater i hope you got it!

  • Roz Paterson says:

    It is really about time we heard a lot more about the meat industry and it’s contribution to the global warming crisis. I read a great article by Paul Watson published in The Animals Voice Magazine MayJune 2007 Captain Paul Watson is founder and president of the Sea Shepherd Conservation Society cofounder of the Greenpeace Foundation cofounder of Greenpeace International and a former director of the Sierra Club USA The Farley Mowat Institute and Sea Shepherd Conservation Society well worth a read. I often use this quote from it which tends to blow people away. “A vegetarian driving a Hummer produces less greenhouse gas than a meat eater on a bicycle” not that I am suggesting we ‘vegies’ rush out to buy Hummers!!!It’s high time a lot of prominent conservationists put their arguements where their mouths are.

  • rojo says:

    meat is not the number one cause of global warming as the Gore banner suggests. It is minor compared to the amount of emmissions produced creating electricity. Enteric fermentation will not cease simply by refusing to eat meat unless we wipe out ruminant animals to “save the planet”. With the price of energy going up some farms are harnessing the gas from animal waste capturing methane and using it to power other processes like heating.

  • Daiane Silva says:

    well here in Brazil I’m pretty sure that the soybeans some planted in the amazon aren’t destined to the production of fake meat. They are destined to produce REAL meat as most of it turns into European cow food. 2 This is true. A great part of soybean’s production is used to feed animals not humans.

  • Geoff says:

    You don’t see the proof peta hater? How about actually reading the fucking blog instead of spouting off on something you have no idea about? There’s a link to a U.N. report that says exactly that. The U.N. in case you haven’t got that far in your 8th grade remedial history course yet is a fairly wellknown and respected international organization and yes a reliable source. Sorry if all this is going over your head.

  • Kristina says:

    Stan Yes eating meat is worse for the environment. You talk about pesticides on vegetables…well what do you think meat producers feed their cows? Plants! By eating meat since so much food energy is lost in the production of meat you are actually eating MORE plant matter and thus pesticides when you eat meat. Don’t think the foods they give cattle are organic…that would cost too much. So YES eating meat is a huge waist of energy uses up more pesticides and is definitely more detrimental to the environment.

  • Paul Thandi says:

    Karkar I feel you are wrong. I think you are the one in need of research because if there werent any meateaters we would have no reason to be against factory farming.

  • melissa says:

    why can’t you drive a prius to protest. hummers are just bad in every way conspicous consumption poor use of resources etc. i am all for going veg but let’s all work together as environmentalists we do not need to give any fuel to the conservative fire on this issue. the worst thing that could happen would be for people to say see its okay to drive a hummer. its not okay to drive a hummer or to eat factory farmed meat.

  • Kathy says:

    I like Al Gore alot but one “crucial” piece of Info from his Documentry left out is that is that the meat industry contributes more CO2 gasses than ALL the cars on the globe! now how could he leave THAT out?! On purpose perhaps? He should do “An Inconvenient Truth” Part 2 and include it!

  • gil says:

    well here in Brazil I’m pretty sure that the soybeans some planted in the amazon aren’t destined to the production of fake meat. They are destined to produce REAL meat as most of it turns into European cow food.

  • Jaclyn says:

    Karkar I understand what you’re saying. However when you look at the information I see that it is a lot more harmful to the enviro to eat animal products then it is to eat vegetables. There is going to be some amount of harm done simply because I exist I do excrete waste right. I rather my harm come from eating rice and beans and veggies then from the all the crap and harm that comes out of raising animals. And when you compare the harm done by making leather shoes vs pleather shoes… I think I’ll stick to the pleather thanks. Thanks.

  • Michele says:

    Please give an email address where Al Gore can be reached.

  • Siddharth Mehrotra says:

    I know very little about Al Gore. If he has pointed out a problem the Thing To Do is not to criticise him for not being the solution but to be the solution ourselves. That’s what he’s asking us to do with the film he has given us “An Inconvenient Truth”. Calling him a hypocrite is getting the wrong end of the stick. If I get angry does that mean that I should never advise anyone to avoid anger? The point is not Al Gore the point is what he has said about Global Warming. With apologies to Christians I might point out that Yeshua whom you call Jesus was never trying to have people follow him he was trying to wake people up to make them aware to be more than they were being. To prate endlessly about how godlike a man he was without paying attention to his teachings is a mistake. Similarly to talk about Al Gore when he is trying to get us talking about Global Warming is a mistake. Forget the teacher embrace the teachings.

  • Anastasya says:

    KarKar I think even if you do shun factory farming take a look at what ”freerange” actually means. Legally it stipulates a need for ‘bigger cages’ doesn’t stipulate how big as well as access to sunlight doesn’t say how often. It is simply not really a solution. Freerange is a pretty sounding gimmick imho preventing people who would otherwise make ethical choices to go all the way. Most importantly think about it this way If as it is with our meat produced in factory farms the cattle industry takes up a third of the landmass… what will happen if you do give cows more space? we simply do not have enough planet left my friend. In fact my only gripe with the above article is If Al Gore really wants to save the planet He should be persuaded to go Vegan as the dairy industry for example is just as hurtful to both the animals and the planet.

  • Susannah Sulzman says:

    Just in case you didn’t get my first post Let’s not be too hard on Al Gore. When I wrote to him about the fact that eating meat is a primary factor in global warming his people wrote back to me that they had been studying this and planned on including it in their ‘platform’. Think what a persuasive advocate Al Gore could be in swaying world opinion towards not eating meat. Now that the UN has filed its report maybe Mr. Gore can be persuaded to go veg but I doubt that he will be persuaded by this kind of criticism. Let’s give credit where credit is due Al Gore put his entire career on the line for the cause of global warming. I think we at PETA can give him a moment to catch up when it comes to eating meat.

  • Susannah Sulzman says:

    My comments aren’t getting posted anymore for some reason are you getting them?

  • Soli says:

    Karkar I respectfully disagree. The greenhouse gases emitted by animals trapped on factory farms have a much much more detrimental effect on the environment than pesticides on vegetables which meateaters consume too! and synthetic leather is free from heavy metals like chromium that go into tanning skins to prevent them from decomposing which is what DEAD SKIN is supposed to do. Also if you do your research I believe you will find that the VAST majority of soybeans grown in thirdworld countries goes into feeding LIVESTOCK not into my organic veggie burgers!

  • Nathan says:

    Susan you miss the point it takes alot more water food and land to raise animals for food. Nearly all land cleared for aricultural is done to raise animals. The large number of animals also produce large amounts of greenhouse gases. So I suggest you take your own advice and do some research and you’ll see.

  • DailyVegEditor says:

    “PLEASE stick to animal welfare” PETA is an animal RIGHTS organisation please do a little research. Did you even read the UN report?

  • peta hater says:

    where is your proof saying going vegan is better for the earth? i don’t see it on your website. i for one don’t belive any of the crap you are saying. it sounds like a bunch of crap forcing people to see your point. if i want to own a cat or eat at kfc iam going to do it. so you can clam you have 1.6 million members. big deal. peta is a lost cause.

  • stoptorture says:

    Not only is the animal holocaust the number one cause of global warming and so much other polution like to the waters from enormous amounts of excrement but it is also the a time bomb for the next GLOBAL PLAGUE especially from the chicken. But for the environment Gore and others could at least urge people to replace some meals each week with vegetarian alternatives and do so themselves. They are not even willing to make any step. They refuse the issue completely. The animal holocaust is one of the greatest dangers and disasters on the planet and all the reasons against it should be supplied together not separately. We could wake up one day to a global plague especially from the chicken. And Al Gore apparently isn’t too caring about the millions of chickens boiled alive either and he should be called on that too. All the presidential candidates are having this same failing. Edwards just said sacrifice the SUVs. I think he needs a letter from Peta.

  • Susannah Sulzman says:

    I am an avid supporter of PETA and what PETA stands for but I don’t agree with that portrayal of Al Gore as “too chicken”. When I wrote to Al Gore on the subject of meateating being part of the global warming problem I got a very thoughtful answer from the Gore people about how that is being put on their agenda. I think trying to get Gore and his people on OUR side in this is much more important than alienating him by making our point at his expense. He could do SO much for ending say factory farming just by being more public about it. He has the platform and the mainstream credentials to make a huge difference. No one wants to see the factory farms AND their pollution gone more than I do but let’s not jump on Al Gore who has after all put his whole political career on the line in order to try to help global warming. Maybe in light of the new UN evidence he WILL consider vegetarianism so please let’s not alienate him now.

  • Judith, Freedom Fighter says:

    Gore is a great guy. But remember the Gore family raised cattle at one time. So what I am thinking is does Al gore have Cattle Ranchers backing him? Look’s like we need to use our search engine….. He could do so much for the greater good.

  • Nadine Saunders says:

    I would leave my dogs $6 million each but I’d certainly leave PETA $6 million as well….I mean the dog does not need the whole $12 million…..

  • Paul Bucciaglia says:

    To Mr. Matt Prescott I just read the NY Times article and while I think you are on the right track your rhetoric may do more to hinder than help your goals. PETA would do much better to draw a distinction between confinementfeedlotfactory meat production and sustainable pasturebased livestock production on sustainable farms. I fully agree that factory livestock farming is a major contributor to global climate change water pollution animal cruelty and our country’s obesity crisis. Cheap meat carries expensive ‘externalized’ costs to human animal and environmental health. But there is an alternative a plant based diet supplemented with modest amounts of pastureraised meat eggs and milk. Yes these foods cost more up front. But when eaten in moderation they are a healthy addtion to plantbased diets. Animals rasied on pasture get to express what they were born to do chickens peck for bugs cows eat grasss all have room to roam in the outdoors. Additionally they turn othewise inedible matter grass and bugs into a high quality healthy food product. I lead a physically active lifeI am an organic farmerand meat is something I feel I need and enjoy. What meat and milk I choose not to raise on my farm I purchase from local farmers who raise pasturebased local livestock. Increased awarness of this alternative will increase demand for this kind of production which will increase the number of farmers who farm this way and greatly reduce the harmful effects on climatemostly related to intensive grain feeding of livestock and the animal cruelty endemic to factory farms.

  • Aran says:

    Kar Kar have you read the UN link? Meat Climate Change. Jack Great post!

  • rojo says:

    hate to spoil your day but meat is not the number one cause of global warming that medal goes to fossil fuel burning for electricity generation.

  • Bill says:

    Gore doesn’t realy care about anything except his political ambition. He is using environmentalism because it is a safe issue. No one supports global warming so Gore thinks he can use the issue to hype himself. But he is not willing to sacrifice anything for the cause. He just wants to exploit it.

  • j says:

    you’re barking up the wrong tree here peta and you’re doing so using incorrect claims. the claim that meat is the 1 cause of global warming as shown on your banner ad is patently false. greenhouse gas emissions from global power production significantly outpace all agricultural emissions combined even when you include nonmeat products. though there may be some doublecounting involved industrial processes and buildings are also greater contributors. your point is welltaken that we need to be clear about the relative contributors to climate change and the importance of agriculture in that mix but is your goal to derail public interest in addressing climate change by castigating the most popular spokesman on the issue? i didn’t think so. these are very serious issues and they deserve a serious public outcry but there is room for you to augment the public debate on climate change by speaking to your area of expertise rather than confusing the issue by making sweeping indefensible claims.

  • Maureen says:

    I would like to point out that most of the soy productionat least in Brazilis destined for animal consumption in Europe. Many of these plantations exist on what was once part of the Amazon forest. In the world as a whole vegetarian soy products are insignificant compared to the amount used to feed livestock. Al Gore is well intentioned but he is cherry picking the issues.

  • Mike Quinoa says:

    Karkar The chemicals used to prevent animals’ flesh from rotting after it is turned into clothing are highly toxic and carcinogenic. Besides there are natural alternatives to synthetic clothing that don’t require harming animals bamboo cotton hemp linen etc. Huge amounts of soy are grown to feed cattle not humans. One example found on the internet Most of the soy 8090 imports into Europe are used to feed animals. Meat production is a very inefficient way to produce protein and food in general. This behaviour has consequences the production of a kilo of meat costs 15 sq. m. of rain forest. You did read the U. N. report I take it?

  • Lord of the Apes says:

    Al Gore is not a serious environmentalist he is a business man and he understands his business!

  • Tamara says:

    I agree…don’t go there… When Alicia Sliverstone was on the view a couple of months ago she said it was ok as long as you do what you can to help animals.go check the video you had it on this blog For example I may not be a veggie butI don’t wear leather or fur. Doesn’t that count?? Nowhere in your Gore “rant” do you mention the suffering of animals. Don’t get into the environment…stay focused on the animals. Please. They need our help.

  • observer says:

    susan leona also gave millions and millions to charites. who those charites are we don’t know. possibly she did donate to animal shelters. kar kar you’re the one who needs to do the research. the more you’re into animal rights the more you learn. factory farms have manure run off that goes into the waterways. polluting the water. animal activists are not self serving!! why do you think we voice ourselves about the factory farm run offs into water and the risks of eating meat??? just ‘cuz we like to hear ourselves talk?? it’s your own ignorance that give you hypocritical views about peta!!!!

  • Canaduck says:

    Cute bulletin board. I may not love everything you do PETA but I sure love the fact that you’re harassing Gore. I can’t stand the way he parades around everywhere like he’s some sort of hero to the planet when he’s really just a environmentalist when it’s convenient.

  • Dana says:

    So when it all boils down to it Al Gore is just another political figure “pointing out the problem” but doing everything possible to not be part of the solution.

  • Kar_kar says:

    I think it’s pretty unfair and downright wrong to say “there just isn’t such a thing as a meateating environmentalist.” Do a little research please. There are many people who choose to eat meat and also shun factory farming. My biggest “beef” with PETA is the idea that going veg is somehow better for the environment. Unless you’re eating all local andor organic produce and processed foods pretty sure Taco Bell doesn’t fit that category then it’s selfserving to claim that vegans are more environmentally friendly. All the pesticides running off your conventional produce and the byproducts from your synthetic leather aren’t doing much to clean up Mother Earth. I won’t even go into the harm done to rural agriculture and economies in thirdworld countries growing soybeans for the fake meat products you promote. I support many of the endeavors PETA takes on to stop animal cruelty. I’m just saying please PLEASE stick to animal welfare and don’t “go there” with environmentalism. It’s just too hypocritical.

  • Stan says:

    I think that this is the best time to make everyone aware of the vegetarian lifestyle helping go green. Between the Vick situation and the Gore picture we need to voice our concerns preferences and proof that meat also kills… including the environment not only on the web sites but in our communities. Get over this passive way of stating our convictions. Sometimes the squeaky wheel gets greased.

  • susan says:

    Leona Helmsley leaves her one dog $12 million. It’s great that she cared for her pooch but that amounts of money could have saved countless animals in shelters around the country. Helmsley Leaves Dog $12 Million in Will AP Posted 20070829 100346 NEW YORK Aug. 29 Leona Helmsley’s dog will continue to live an opulent life and then be buried alongside her in a mausoleum. But two of Helmsley’s grandchildren got nothing from the late luxury hotelier and real estate billionaire’s estate.